Wait….Holey Moley not formally renewed
Seven is still in discussion with producers over the future of Holey Moley.
Reports of Seven returning to Holey Moley in 2022 may have jumped the gun. Or it may come to pass.
Either way, the show is not officially renewed by Seven as yet.
“We wanted Holey Moley to come in and do a job which was give us growth year-on-year on the timeslot against My Kitchen Rules, it did. Was it to the levels we had expected and hoped? No. Did it do the job we wanted it to as a minimum? Yes it did,” Seven chief revenue officer Kurt Burnette told the Australian Financial Review.
“The sponsors and partners that were on board…we made sure they met their objectives on the way through. In that respect, it was ok.”
Whilst the indication was a weekly screening of the show in 2022, sources now advise Seven and Eureka are in discussion on its future.