MAFS dominates Easter non-ratings
Ratings: Controversy equals ratings as Nine claims non-ratings week.
- Published by David Knox
- on
- Filed under News
Easter non-ratings came early this year, with Married at First Sight continuing unabated.
Its success comes at a time when a petition criticising the show for “gaslighting and emotional manipulation” of participant Melissa has attracted over 10,000 signatures. ACMA has also confirmed receiving formal complaints linked to this season.
But with controversy comes eyeballs as all 4 episodes drew over a million metro viewers last week.
Network:
Nine: 31.3
Seven: 26.1
ABC: 17.6
10: 16.5
SBS: 8.5
Primary channel:
Nine: 23.0
Seven: 17.5
ABC: 12.8
10: 9.4
SBS: 5.3
Multichannels:
10 BOLD: 3.9
7mate: 3.7
7TWO: 3.2
9GO! / 10 Peach: 2.7
ABC KIDS TV Plus: 2.4
9GEM: 2.3
9Life: 2.0
ABC News: 1.9
7flix: 1.8
9RUSH: 1.3
SBS VICELAND: 1.2
SBS Food: 1.0
SBS World Movies: 0.9
10 Shake: 0.5
ABC ME: 0.4
NITV: 0.2
Nine won the demos 16-39 and 25-54.
Nine led Sunday – Wednesday, Seven won Thursday – Saturday. ABC bettered 10 on Monday, Tuesday, Wednesday & Friday (both tied for Saturday).
Nine won Sydney, Melbourne & Brisbane. Seven won Adelaide & Perth.
| Ave AUD | Ave AUD | Ave AUD | Ave AUD | Ave AUD | Ave AUD | |||
| Metro 5 Cap City | Sydney | Melbourne | Brisbane | Adelaide | Perth | |||
| 1 | MARRIED AT FIRST SIGHT -SUN | Channel 9 | 1,106,000 | 339,000 | 360,000 | 186,000 | 114,000 | 107,000 |
| 2 | MARRIED AT FIRST SIGHT -MON | Channel 9 | 1,065,000 | 334,000 | 340,000 | 188,000 | 100,000 | 104,000 |
| 3 | MARRIED AT FIRST SIGHT -TUE | Channel 9 | 1,031,000 | 297,000 | 336,000 | 189,000 | 104,000 | 104,000 |
| 4 | MARRIED AT FIRST SIGHT -WED | Channel 9 | 1,003,000 | 286,000 | 326,000 | 203,000 | 98,000 | 91,000 |
| 5 | SEVEN NEWS – SUN | Channel 7 | 982,000 | 215,000 | 308,000 | 198,000 | 88,000 | 174,000 |
| 6 | NINE NEWS SUNDAY | Channel 9 | 920,000 | 274,000 | 301,000 | 175,000 | 108,000 | 62,000 |
| 7 | SEVEN NEWS | Channel 7 | 916,000 | 216,000 | 261,000 | 197,000 | 100,000 | 142,000 |
| 8 | NINE NEWS | Channel 9 | 905,000 | 232,000 | 286,000 | 253,000 | 76,000 | 58,000 |
| 9 | NINE NEWS 6:30 | Channel 9 | 869,000 | 228,000 | 281,000 | 234,000 | 70,000 | 56,000 |
| 10 | SEVEN NEWS AT 6.30 | Channel 7 | 868,000 | 214,000 | 253,000 | 176,000 | 92,000 | 132,000 |
| 11 | 60 MINUTES | Channel 9 | 738,000 | 222,000 | 233,000 | 132,000 | 73,000 | 78,000 |
| 12 | HARD QUIZ S6-EV | ABC TV | 737,000 | 210,000 | 238,000 | 116,000 | 71,000 | 102,000 |
| 13 | NINE NEWS SATURDAY | Channel 9 | 717,000 | 208,000 | 230,000 | 153,000 | 70,000 | 56,000 |
| 14 | THE AMAZING RACE AUSTRALIA GRAND FINALE – THE FINISH LINE | Channel 10 | 702,000 | 198,000 | 227,000 | 143,000 | 53,000 | 81,000 |
| 15 | SEVEN NEWS – SAT | Channel 7 | 683,000 | 171,000 | 189,000 | 155,000 | 81,000 | 88,000 |
| 16 | A CURRENT AFFAIR | Channel 9 | 682,000 | 184,000 | 212,000 | 186,000 | 49,000 | 51,000 |
| 17 | ABC NEWS-EV | ABC TV | 681,000 | 170,000 | 215,000 | 118,000 | 70,000 | 108,000 |
| 18 | AUSTRALIAN STORY-EV | ABC TV | 630,000 | 200,000 | 211,000 | 102,000 | 57,000 | 59,000 |
| 19 | ABC NEWS SUNDAY-EV | ABC TV | 623,000 | 169,000 | 204,000 | 73,000 | 64,000 | 113,000 |
| 20 | 7.30-EV | ABC TV | 618,000 | 190,000 | 201,000 | 94,000 | 55,000 | 78,000 |
OzTAM survey resumes next Sunday.
Infograph supplied by Nine:
Lifeline 13 11 14
Beyond Blue 1300 22 46 36
National Domestic Violence Service:Â 1800 RESPECTÂ (1800 737 732).
3 Responses
I like it!
I worry that younger people who watch this think this is how to behave in relationships. MAFS is really concerning content wise. This show gets bad publicity and criticism every year but nothing changes.
MAFS should be called PBB (people behaving badly)