Optus drops plans for 4K Olympics
Exclusive: Seven, Optus & Fetch abandon a previously-announced 4K Olympics channel.
EXCLUSIVE: Optus has dropped plans to screen the Tokyo Olympics in 4K Ultra HD.
In December 2019 the telco announced plans for a channel featuring Seven’s coverage of Tokyo 2020 in 4K Ultra HD, available to Optus 5G Home customers via Fetch.
The announcement was made by Seven West Media Chief Revenue Officer, Kurt Burnette, Optus VP Product Development, TV and Content, Clive Dickens -formerly Chief Digital Officer at Seven- and Fetch CEO, Scott Lorson.
An Optus spokesperson told TV Tonight, “With the postponement of the Olympics to 2021, Seven, Optus and Fetch mutually decided last year to not pursue this opportunity, focussing our efforts and investment in becoming a proud partner of their exclusive HD and streaming coverage across Channel 7 and 7plus.”
Seven will screen 45 dedicated Olympic channels across Seven and 7plus Live in HD -but there is now no 4K offer in 2021.