Seven partners in “Arm Yourself” vaccination campaign
Campaign sees athletes at the Olympics urging Australians to “Arm Yourself” against COVID-19.
The Seven Network and Australian Olympic Committee have joined forces to support the government’s “Arm Yourself” COVID-19 vaccination campaign.
Athletes competing at the Olympic Games Tokyo 2020 urge Australians to “Arm Yourself” against COVID-19 by getting vaccinated as soon as possible.
First messages filmed in the Olympic Village in Tokyo, feature rowing team members Annabelle McIntyre, Rosie Popa, Cam Girdlestone, Jack Cleary, Lucy Stephan, Jessica Morrison, Harriet Hudson, Ria Thompson, Caitlin Cronin and Rowena Meredith, along with 1500m runner Linden Hall and long jumper Brooke Stratton.
Brooke Stratton said: “I got vaccinated against COVID-19 before heading to Tokyo to compete, and I encourage all Australians to do the same to protect themselves, their families and friends. Let’s all arm ourselves in the fight against COVID-19.”
James Warburton, Seven West Media Managing Director and Chief Executive Officer, said: “Seven is pleased to partner with the AOC on this campaign at such a crucial time for Australia. With the entire country unified by the incredible sporting feats and courage of our athletes in Tokyo, there really is no better time for us to make such an important statement.
“The unprecedented reach of our Olympic Games coverage will help get the message out far and wide across Australia, while we owe a huge thanks to the athletes themselves and our busy production team for making it possible.”
The Chief Executive of the Australian Olympic Committee, Matt Carroll AM, said: “Before they left Australia for Japan, the Australian Olympic Team were vaccinated against COVID-19. This makes them the perfect ambassadors to support the “Arm Yourself” campaign.
“We welcome the opportunity to join forces with the Seven Network to support this vital national vaccination campaign.”
Seven will broadcast messages during the Games.