2021 Ratings: the final word
OzTAM reveals final scoreboard numbers for 2021 with 28 day Consolidated viewing.
- Published by David Knox
- on
- Filed under News
OzTAM has now issued the final ratings scoreboard for 2021, including 28 Day Consolidated viewing.
This is based on Calendar year Jan 1 – Dec 31 2021, rather than the 40 week OzTAM survey.
The AFL Grand Final was the biggest audience on Free to Air but NRL tops Subscription TV.
The Tokyo Olympics was also hugely popular for Seven, which finished the year on top.
But once again the power of Bluey is unmistakeable, topping Multichannels, Timeshifted and even strong on Subscription TV.
Mare of Easttown was also a huge hit for Foxtel.
A friendly reminder that playback viewing through TV sets only counts in OzTAM TV ratings if the content is played back at normal speed with the sound on within 28 days of original broadcast: fast-forwarded and muted content are not included in OzTAM Consolidated viewing data.
Report: | Free-to-Air Share | |
Channels: | All Free-to-Air Channels | |
Market: | 5 City Metro (aggregate figure) | |
Demographics: | Total People | |
Day-part: | 18:00 – 24:00 | |
Day: | 1st January – 31st December 2021 | |
Deliverable: | Consolidated 7 and Consolidated 28 | |
Channel | Consolidated 7 | Consolidated 28 |
ABC TV | 11.6% | 11.7% |
ABC Kids/ABC TV Plus | 2.6% | 2.8% |
ABC ME | 0.4% | 0.5% |
ABC NEWS | 2.0% | 2.0% |
ABC TV Network | 16.6% | 17.0% |
Seven | 20.5% | 20.3% |
7TWO | 3.5% | 3.5% |
7mate | 3.9% | 3.8% |
7flix | 1.8% | 1.8% |
Seven Network | 29.7% | 29.5% |
Nine | 19.6% | 19.5% |
9GO! | 2.4% | 2.4% |
9Gem | 2.6% | 2.6% |
9Life | 2.0% | 1.9% |
9Rush | 1.2% | 1.1% |
Nine Network | 27.7% | 27.5% |
10 | 10.9% | 10.9% |
10 Bold | 3.5% | 3.5% |
10 Peach | 2.6% | 2.6% |
10 Shake | 0.6% | 0.6% |
Network 10 | 17.7% | 17.6% |
SBS | 5.0% | 5.1% |
SBS VICELAND | 1.4% | 1.4% |
SBS Food | 0.9% | 0.9% |
NITV | 0.2% | 0.2% |
SBS World Movies | 0.8% | 0.9% |
SBS Network | 8.3% | 8.4% |
Report: | Top 20 Programs | |||||||
Channels: | All Free-to-Air | |||||||
Market: | 5 City Metro (aggregate figure), Sydney, Melbourne, Brisbane, Adelaide & Perth | |||||||
Demographics: | Total People | |||||||
Day-part: | 02:00 – 26:00 | |||||||
Date: | 1st January – 31st December 2021 | |||||||
Deliverable: | Consolidated 28 | |||||||
Rank | Description (grouped) | Channel\Market | (r) 5 City Metro | Sydney | Melbourne | Brisbane | Adelaide | Perth |
1 | SEVEN’S AFL: GRAND FINAL: MELBOURNE V WESTERN BULLDOGS | Seven Network | 3,051,000 | 396,000 | 1,669,000 | 216,000 | 283,000 | 487,000 |
2 | SEVEN’S AFL: GRAND FINAL: PRESENTATIONS | Seven Network | 2,713,000 | 314,000 | 1,489,000 | 153,000 | 272,000 | 486,000 |
3 | TOKYO 2020 OLYMPIC GAMES: OPENING CEREMONY | Seven Network | 2,654,000 | 838,000 | 939,000 | 380,000 | 254,000 | 244,000 |
4 | SEVEN’S AFL: GRAND FINAL: ON THE GROUND | Seven Network | 2,280,000 | 288,000 | 1,332,000 | 141,000 | 205,000 | 314,000 |
5 | NRL GRAND FINAL DAY -MATCH | Nine Network | 2,206,000 | 1,119,000 | 315,000 | 561,000 | 85,000 | 126,000 |
6 | TOKYO 2020 OLYMPIC GAMES: DAY 9 – NIGHT | Seven Network | 2,077,000 | 610,000 | 722,000 | 360,000 | 192,000 | 192,000 |
7 | STATE OF ORIGIN RUGBY LEAGUE QLD V NSW 1ST -MATCH | Nine Network | 1,933,000 | 870,000 | 251,000 | 614,000 | 89,000 | 110,000 |
8 | THE BLOCK -WINNER ANNOUNCED | Nine Network | 1,907,000 | 568,000 | 645,000 | 352,000 | 183,000 | 159,000 |
9 | STATE OF ORIGIN RUGBY LEAGUE QLD V NSW 2ND -MATCH | Nine Network | 1,873,000 | 977,000 | 150,000 | 547,000 | 87,000 | 112,000 |
10 | TOKYO 2020 OLYMPIC GAMES: OPENING CEREMONY-LATE | Seven Network | 1,815,000 | 541,000 | 680,000 | 191,000 | 192,000 | 212,000 |
11 | NRL GRAND FINAL DAY -PRESENTATION | Nine Network | 1,797,000 | 962,000 | 209,000 | 462,000 | 64,000 | 99,000 |
12 | TOKYO 2020 OLYMPIC GAMES: DAY 12 – NIGHT | Seven Network | 1,795,000 | 493,000 | 618,000 | 334,000 | 171,000 | 178,000 |
13 | STATE OF ORIGIN RUGBY LEAGUE NSW V QLD 3RD -MATCH | Nine Network | 1,742,000 | 903,000 | 156,000 | 503,000 | 90,000 | 91,000 |
14 | TOKYO 2020 OLYMPIC GAMES: DAY 8 – NIGHT | Seven Network | 1,703,000 | 517,000 | 564,000 | 300,000 | 162,000 | 160,000 |
15 | TOKYO 2020 OLYMPIC GAMES: COUNTDOWN TO OPENING CEREMONY | Seven Network | 1,665,000 | 511,000 | 616,000 | 235,000 | 146,000 | 156,000 |
16 | THE BLOCK -GRAND FINAL | Nine Network | 1,610,000 | 461,000 | 556,000 | 311,000 | 146,000 | 137,000 |
17 | TOKYO 2020 OLYMPIC GAMES: DAY 2 – NIGHT | Seven Network | 1,591,000 | 460,000 | 549,000 | 258,000 | 161,000 | 164,000 |
18 | 2021 WIMBLEDON D12 -WOMEN’S FINAL -BARTY V PLISKOVA | Nine Network | 1,547,000 | 549,000 | 464,000 | 217,000 | 126,000 | 190,000 |
19 | TOKYO 2020 OLYMPIC GAMES: DAY 9 – AFTERNOON | Seven Network | 1,529,000 | 503,000 | 434,000 | 343,000 | 114,000 | 136,000 |
20 | TOKYO 2020 OLYMPIC GAMES: DAY 9 – EVENING | Seven Network | 1,524,000 | 445,000 | 533,000 | 302,000 | 145,000 | 98,000 |
Report: | Top 20 Programs | |||||||
Channels: | All Free-to-Air Multi Channels | |||||||
Market: | 5 City Metro (aggregate figure), Sydney, Melbourne, Brisbane, Adelaide & Perth | |||||||
Demographics: | Total People | |||||||
Day-part: | 02:00 – 26:00 | |||||||
Date: | 1st January – 31st December 2021 | |||||||
Deliverable: | Consolidated 28 | |||||||
Rank | Description (grouped) | Channel\Market | (r) 5 City Metro | Sydney | Melbourne | Brisbane | Adelaide | Perth |
1 | BLUEY-PM | ABC Kids/ABC TV Plus | 705,000 | 149,000 | 217,000 | 140,000 | 75,000 | 123,000 |
2 | TOKYO 2020 OLYMPIC GAMES: DAY 13 – NIGHT FEED 2 | 7mate | 697,000 | 188,000 | 245,000 | 131,000 | 66,000 | 66,000 |
3 | TOKYO 2020 OLYMPIC GAMES: DAY 11 – NIGHT FEED 2 | 7mate | 645,000 | 156,000 | 239,000 | 138,000 | 63,000 | 50,000 |
4 | TOKYO 2020 OLYMPIC GAMES: DAY 15 – LATE NIGHT FEED 2 | 7mate | 638,000 | 141,000 | 249,000 | 118,000 | 66,000 | 64,000 |
5 | TOKYO 2020 OLYMPIC GAMES: DAY 13 – EVENING FEED 2 | 7mate | 589,000 | 204,000 | 186,000 | 123,000 | 42,000 | 34,000 |
6 | TOKYO 2020 OLYMPIC GAMES: DAY -1 – LATE NIGHT | 7mate | 588,000 | 203,000 | 194,000 | 62,000 | 68,000 | 61,000 |
7 | TOKYO 2020 OLYMPIC GAMES: DAY 1 – LATE AFTERNOON FEED 2 | 7mate | 527,000 | 152,000 | 196,000 | 76,000 | 59,000 | 44,000 |
8 | TOKYO 2020 OLYMPIC GAMES: DAY 10 – NIGHT FEED 2 | 7mate | 499,000 | 125,000 | 153,000 | 102,000 | 61,000 | 57,000 |
9 | SEVEN’S AFL: SATURDAY AFTERNOON FOOTBALL | 7mate | 492,000 | 49,000 | 245,000 | 34,000 | 73,000 | 91,000 |
10 | BLUEY-EV | ABC Kids/ABC TV Plus | 487,000 | 142,000 | 136,000 | 85,000 | 46,000 | 78,000 |
11 | TOKYO 2020 OLYMPIC GAMES: DAY 12 – EVENING FEED 2 | 7mate | 481,000 | 148,000 | 142,000 | 118,000 | 35,000 | 39,000 |
12 | TOKYO 2020 OLYMPIC GAMES: DAY -1 – NIGHT | 7mate | 476,000 | 166,000 | 144,000 | 62,000 | 60,000 | 44,000 |
13 | TOKYO 2020 OLYMPIC GAMES: DAY 14 – EVENING FEED 2 | 7mate | 466,000 | 107,000 | 180,000 | 119,000 | 30,000 | 30,000 |
14 | TOKYO 2020 OLYMPIC GAMES: DAY 5 – NIGHT FEED 2 | 7mate | 463,000 | 156,000 | 139,000 | 86,000 | 44,000 | 38,000 |
15 | TOKYO 2020 OLYMPIC GAMES: DAY 3 – NIGHT FEED 2 | 7mate | 459,000 | 136,000 | 120,000 | 92,000 | 47,000 | 65,000 |
16 | TOKYO 2020 OLYMPIC GAMES: DAY 11 – LATE NIGHT FEED 2 | 7mate | 440,000 | 109,000 | 159,000 | 69,000 | 46,000 | 57,000 |
17 | TOKYO 2020 OLYMPIC GAMES: DAY 2 – NIGHT FEED 2 | 7mate | 438,000 | 145,000 | 128,000 | 78,000 | 46,000 | 40,000 |
18 | TOKYO 2020 OLYMPIC GAMES: DAY 15 – NIGHT FEED 2 | 7mate | 433,000 | 239,000 | 143,000 | 51,000 | ||
19 | TOKYO 2020 OLYMPIC GAMES: DAY 10 – EVENING FEED 2 | 7mate | 411,000 | 105,000 | 129,000 | 101,000 | 42,000 | 34,000 |
20 | BLUEY-AM | ABC Kids/ABC TV Plus | 410,000 | 113,000 | 121,000 | 69,000 | 39,000 | 68,000 |
Report: | Top 20 Most Time Shifted to 28 Programs | ||||||||
Channels: | All Free-to-Air | ||||||||
Market: | 5 City Metro (aggregate figure) | ||||||||
Demographics: | Total People | ||||||||
Day-part: | 02:00 – 26:00 | ||||||||
Date: | 1st January – 31st December 2021 | ||||||||
Deliverable: | Consolidated 28, Consolidated 7 and Overnight | ||||||||
Rank | Description (grouped) | Channel/Network | Consolidated 28 | Consolidated 7 | Overnight | Time Shift 8-28 000s | Time Shift to 28 000s | Consolidated 28 % increase on Consolidated 7 | Consolidated 28 % increase on Overnight |
1 | BLUEY-PM | ABC Kids/ABC TV Plus | 705,000 | 424,000 | 102,000 | 281,000 | 604,000 | 66.3% | 594.0% |
2 | FISK-EV | ABC TV | 1,009,000 | 829,000 | 544,000 | 180,000 | 464,000 | 21.8% | 85.3% |
3 | BLUEY-EV | ABC Kids/ABC TV Plus | 488,000 | 342,000 | 128,000 | 145,000 | 359,000 | 42.5% | 280.2% |
4 | THE HANDMAID’S TALE | SBS Network | 428,000 | 320,000 | 134,000 | 108,000 | 294,000 | 33.9% | 220.3% |
5 | LEGO MASTERS -WED | Nine Network | 1,047,000 | 944,000 | 766,000 | 103,000 | 281,000 | 10.9% | 36.7% |
6 | LEGO MASTERS -LAUNCH | Nine Network | 1,096,000 | 1,025,000 | 834,000 | 71,000 | 262,000 | 7.0% | 31.3% |
7 | BLUEY-AM | ABC Kids/ABC TV Plus | 412,000 | 294,000 | 164,000 | 118,000 | 247,000 | 40.1% | 150.5% |
8 | BLOODLANDS | SBS Network | 301,000 | 213,000 | 95,000 | 88,000 | 206,000 | 41.3% | 216.8% |
9 | LEGO MASTERS -TUE | Nine Network | 922,000 | 855,000 | 723,000 | 67,000 | 199,000 | 7.8% | 27.5% |
10 | LEGO MASTERS -MON | Nine Network | 955,000 | 880,000 | 757,000 | 75,000 | 198,000 | 8.5% | 26.1% |
11 | OLD PEOPLE’S HOME FOR 4 YEAR OLDS-EV | ABC TV | 773,000 | 725,000 | 579,000 | 49,000 | 195,000 | 6.7% | 33.6% |
12 | MARRIED AT FIRST SIGHT -THU | Nine Network | 952,000 | 924,000 | 772,000 | 28,000 | 180,000 | 3.1% | 23.4% |
13 | MARRIED AT FIRST SIGHT -GRAND REUNION -SUN | Nine Network | 1,045,000 | 1,031,000 | 865,000 | 14,000 | 180,000 | 1.4% | 20.8% |
14 | EXPOSED: THE GHOST TRAIN FIRE-EV | ABC TV | 594,000 | 537,000 | 416,000 | 56,000 | 178,000 | 10.5% | 42.8% |
15 | INNOCENT-EV | ABC TV | 525,000 | 431,000 | 348,000 | 94,000 | 177,000 | 21.8% | 50.9% |
16 | LEGO MASTERS -WINNER ANNOUNCED | Nine Network | 1,176,000 | 1,104,000 | 1,001,000 | 72,000 | 175,000 | 6.5% | 17.5% |
17 | DES-EV | ABC TV | 587,000 | 511,000 | 413,000 | 76,000 | 174,000 | 14.9% | 42.2% |
18 | MS REPRESENTED WITH ANNABEL CRABB-EV | ABC TV | 676,000 | 605,000 | 504,000 | 71,000 | 173,000 | 11.7% | 34.3% |
19 | MIDSOMER MURDERS-EV | ABC TV | 586,000 | 530,000 | 415,000 | 55,000 | 171,000 | 10.4% | 41.2% |
20 | LEGO MASTERS -SUN | Nine Network | 970,000 | 903,000 | 801,000 | 67,000 | 169,000 | 7.4% | 21.0% |
Report: | Top 20 Programs | ||
Channels: | All Subscription Channels | ||
Market: | National STV | ||
Demographics: | Total People | ||
Day-part: | 02:00 – 26:00 | ||
Date: | 1st January – 31st December 2021 | ||
Deliverable: | Consolidated 28 | ||
Rank | Description | Channel\Market | (r) National STV |
1 | LIVE: NRL: PF STORM V PANTHERS | FOX LEAGUE | 472,000 |
2 | LIVE: NRL: PF RABBITOHS V SEA EAGLES | FOX LEAGUE | 452,000 |
3 | LIVE: NRL: SF PANTHERS V EELS | FOX LEAGUE | 447,000 |
4 | LIVE: AFL SF#1 BRISBANE V WESTERN BULLDOGS | FOX FOOTY | 439,000 |
5 | LIVE: AFL PF#1 MELBOURNE V GEELONG | FOX FOOTY | 432,000 |
6 | LIVE: THE ASHES: AUS V ENG 3RD TEST D2 | FOX CRICKET | 429,000 |
7 | LIVE: THE ASHES: AUS V ENG 2ND TEST D2 | FOX CRICKET | 399,000 |
8 | LIVE: NRL: QF PANTHERS V RABBITOHS | FOX LEAGUE | 395,000 |
9 | LIVE: THE ASHES: AUS V ENG 2ND TEST D5 | FOX CRICKET | 394,000 |
10 | LIVE: AFL PF#2 PORT ADELAIDE V W. BULLDOGS | FOX FOOTY | 392,000 |
11 | LIVE: THE ASHES: AUS V ENG 3RD TEST D2 | FOX CRICKET | 388,000 |
12 | LIVE: THE ASHES: AUS V ENG 3RD TEST D1 | FOX CRICKET | 379,000 |
13 | LIVE: AUS V IND 3RD TEST DAY 3 | FOX CRICKET | 377,000 |
14 | LIVE: THE ASHES: AUS V ENG 3RD TEST D1 | FOX CRICKET | 375,000 |
15 | LIVE: MOTORSPORT: SUPERCARS BATHURST RACE 31 | FOX SPORTS 503 | 374,000 |
16 | LIVE: AUS V IND 3RD TEST DAY 4 | FOX CRICKET | 371,000 |
17 | LIVE: THE ASHES: AUS V ENG 2ND TEST D4 | FOX CRICKET | 368,000 |
18 | LIVE: NRL: SF SEA EAGLES V ROOSTERS | FOX LEAGUE | 367,000 |
19 | LIVE: STUMPS: THE ASHES WRAP | FOX CRICKET | 366,000 |
20 | LIVE: THE ASHES: AUS V ENG 2ND TEST D3 | FOX CRICKET | 364,000 |
Report: | Top 20 Most Time Shifted to 28 Programs | ||||||||
Channels: | All Subscription Channels | ||||||||
Market: | National STV | ||||||||
Demographics: | Total People | ||||||||
Day-part: | 02:00 – 26:00 | ||||||||
Date: | 1st January – 31st December 2021 | ||||||||
Deliverable: | Consolidated 28, Consolidated 7 and Overnight | ||||||||
Rank | Description | Channel\Market | Consolidated 28 | Consolidated 7 | Overnight | Time Shift 8-28 000s | Time Shift to 28 000s | Consolidated 28 % increase on Consolidated 7 | Consolidated 28 % increase on Overnight |
1 | MARE OF EASTTOWN | FOX SHOWCASE | 184,000 | 55,000 | 13,000 | 129,000 | 171,000 | 232.9% | 1357.7% |
2 | MARE OF EASTTOWN | FOX SHOWCASE | 178,000 | 57,000 | 14,000 | 121,000 | 164,000 | 211.9% | 1196.2% |
3 | MARE OF EASTTOWN | FOX SHOWCASE | 165,000 | 82,000 | 15,000 | 83,000 | 149,000 | 101.8% | 966.4% |
4 | MARE OF EASTTOWN | FOX SHOWCASE | 163,000 | 62,000 | 16,000 | 101,000 | 146,000 | 164.2% | 891.4% |
5 | BLUEY | CBeebies | 165,000 | 153,000 | 20,000 | 12,000 | 146,000 | 7.7% | 746.9% |
6 | MARE OF EASTTOWN | FOX SHOWCASE | 154,000 | 84,000 | 17,000 | 70,000 | 137,000 | 83.7% | 794.2% |
7 | MARE OF EASTTOWN | FOX SHOWCASE | 141,000 | 47,000 | 10,000 | 93,000 | 130,000 | 197.4% | 1239.5% |
8 | BLUEY | CBeebies | 129,000 | 14,000 | 3,000 | 115,000 | 126,000 | 839.4% | 4293.9% |
9 | BLUEY | CBeebies | 116,000 | 5,000 | 0 | 111,000 | 116,000 | 2019.9% | |
10 | BLUEY | CBeebies | 118,000 | 6,000 | 4,000 | 112,000 | 114,000 | 1834.0% | 3175.3% |
11 | BLUEY | CBeebies | 114,000 | 6,000 | 0 | 108,000 | 114,000 | 1696.1% | |
12 | BLUEY | CBeebies | 109,000 | 61,000 | 5,000 | 48,000 | 104,000 | 78.4% | 2192.9% |
13 | BLUEY | CBeebies | 103,000 | 0 | 0 | 103,000 | 103,000 | 32954.1% | |
14 | BLUEY | CBeebies | 115,000 | 70,000 | 14,000 | 46,000 | 101,000 | 65.6% | 708.6% |
15 | BLUEY | CBeebies | 98,000 | 2,000 | 0 | 96,000 | 98,000 | 4073.2% | |
16 | BLUEY | CBeebies | 97,000 | 2,000 | 0 | 96,000 | 97,000 | 6233.0% | |
17 | MARE OF EASTTOWN | FOX SHOWCASE | 108,000 | 62,000 | 12,000 | 46,000 | 96,000 | 73.8% | 812.3% |
18 | THE WHITE LOTUS | FOX SHOWCASE | 105,000 | 30,000 | 10,000 | 75,000 | 95,000 | 248.5% | 944.9% |
19 | DEATH IN PARADISE | BBC First | 158,000 | 157,000 | 63,000 | 1,000 | 95,000 | 0.8% | 149.8% |
20 | BLUEY | CBeebies | 95,000 | 39,000 | 0 | 56,000 | 95,000 | 144.5% |
© OzTAM Pty Limited 2022. The Data may not be reproduced, published or communicated (electronically or in hard copy) without the prior written consent of OzTAM.
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- Tagged with AFL Grand Final, Bluey, Mare of Easttown, NRL, Tokyo Olympics
6 Responses
This makes no sense. Australia is more than “5 city metro” . what about total TV top programs?
It appears that all of the top 20 subscription programs were also shown live on FTA.
I guess sports fans paid subscriptions so they could watch matches that were exclusive to FoxSports during the year.
Also, I think there were no local ODI or T20 internationals in 2021 which FoxSports has exclusives.
The reason people watch sport on Fox rather than FTA is that it is ad free during play on Fox. It is a sports telecast, not a running advertorial that cuts in every time there is a goal, try, wicket or end of an over…
Agreed. I will always watch sport on Foxtel over FTA – trying to watch the AFL on Ch7 is one of the most painful experiences with ad breaks as soon as a goal is kicked and no replay of the play. I’d also say that the commentary teams on Foxtel are so much better than FTA, but with the AFL we still have to put up with the boring Ch7 commentary team in their shared broadcasts.
Would be interested to know if Foxtel ever release any details of their 4K channel viewership, as even when there’s a full weekend of live sport you’re lucky to see a handful of games played live (AFL & NRL). It looks so good in 4K, but just rarely get to enjoy it.
Formula 1 is great in 4k never miss it
Thanks for your comments which is definitely true for many viewers.
But remember, Fox has paid (literally) billions to have a monopoly on most AFL and NRL and all ODI’s. If Fox advert-free coverage and commentary was so much better than FTA, in the eyes of sports-hungry fans, all these matches could be on Channel 7. But Fox relies on the monopoly to get the eyeballs and $$$, not a better product.