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NRL boost across Foxtel Group

A seventh consecutive year of NRL growth across Foxtel platforms.

NRL has again broken records across Foxtel Group’s combined platforms – Foxtel, Foxtel Now, Foxtel Go and Kayo Sports, the seventh consecutive year of growth.

Viewing was up 30% compared to 2023 with 59% of the total Foxtel Group audience streaming the coverage.

Kayo Sports viewership surged 30% year on year.

Kayo Sports Chief Executive Officer Julian Ogrin said: “This season, we supercharged the Kayo Sports experience with the introduction of 4K for our exclusive NRL games. Combined with our ad-free during live play proposition, expert analysis and commentary and world-class FOX League coverage, this brought more fans than ever to our platforms as they discovered the incredible value we offer.”

The Sea Eagles v Rabbitohs game followed by the Roosters v Broncos game are the two most watched games of all time across Foxtel Group platforms. The coverage also drove the biggest single day of sign-ups on Kayo Sports. The Broncos, Storm and Roosters were the most watched teams.

FOX Sports Managing Director Steve Crawley said: “2024 was record breaking season in many ways. From Las Vegas to Magic Round right to the final whistle of the regular season with the Knights v Dolphins game determining the last spot in the top 8, we have enjoyed bringing the very best of the sport to audiences nationwide. Congratulations to the NRL and teams on a successful year.”

2 Responses

  1. Let’s hope in the next rights agreement Kayo and Fox League can show all games in 4k. It’s definitely possible, given the regular season Saturday late game is 4k, and also shown on Nine.

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