Essential Media and Entertainment has announced a Los Angeles-based joint venture deal with Quail Television to produce lifestyle content in the US.
Essential Quail Television is led by Executive Producer partners Greg Quail (Quail TV), Jesse Fawcett (Essential Media USA) and Chris Hilton (Essential Media & Entertainment).
Quail TV has produced factual titles in Australia including Real Top Guns, Saving Babies, Saving Kids, Find My Family, Crossing the Ice plus comedies At Home with Julia and Wednesday Night Fever.
Essential Quail Television is already producing titles for Scripps Network including DIY’s #1 show Texas Flip N Move, its two spin off shows Louisiana Flip n Move, Alaska Flip n Move, a new 13 x 60’ restoration series Restored as well as several new pilots for HGTV and DIY.
The joint venture has hired industry veteran Joel Rizor as Chief Executive Producer and Lindsay Wilkinson as Executive in Charge of Production. Former Essential Media USA and RTR Media Development Producer Paul Taylor has joined EQTV as Head of Development.
“Establishing Essential Quail Television is the logical next step in the US market for Essential Media and Entertainment. Greg’s unmatched creative drive complements our existing Essential USA business perfectly. Naturally we’re delighted the business has become so strongly established so quickly” said co-CEO of EQTV and CEO Essential Media and Entertainment Chris Hilton.
“I’m delighted to be partnering with Chris and Jesse. We have had an incredible start to the EQTV story and in welcoming such a talented development team as Paul, Lauren and Katelynn to the business I’m confident we will continue our growth to become a leader in lifestyle TV production in the US in the years to come” says co-CEO Greg Quail.
Texas Flip N Move, which has seen more than 1 million viewers tuning into DIY Network received a Texas Motion Picture Association (TXMPA) Impact Award last Sunday.
Essential Media USA will continue to develop scripted and unscripted projects outside the lifestyle programming genre.