Nine wins Thursday, tough start for SBS drama.

NRL across three cities helped Nine to a win. New SBS drama lands under 100,000 in overnight rankings.

Last night Nine had NRL across its primary channel on the East Coast, averaging 421,000 metro viewers across the network, helping it to win the night.

But brave new SBS drama Safe Home struggled with 83,000 across two episodes -and will need to look to Total TV numbers to see if it connected with an audience.

The Chase again topped entertainment at 501,000 / 294,000.

An extended Home & Away from 7pm was 444,000 / 368,000 then from 7:30pm The Dog House (362,000), Budget 2023: Opposition Reply (263,000), 7:30 (199,000 at 8pm) and The Murdochs: Empire of Influence (153,000).

Later The Front Bar was 319,000 then Britain’s Got Talent (234,000), Grand Designs: NZ (219,000),

Nine network won Thursday with 30.0% then Seven 29.3%, 10 16.2%, ABC 14.4% and SBS 10.1%.

Nine News (784,000 / 685,000) was best for Nine. A Current Affair led at 582,000 then Hot Seat (355,000 / 208,000).

Seven News was #1 at 885,000 / 838,000.

The Project drew 261,000 / 174,000 for 10. 10 News First was 227,000 / 157,000. Law & Order: SVU was 153,000 with a Cheap Seats replay at 103,000.

ABC News pulled 567,000 for ABC. The Drum (156,000) and Griff’s Great Kiwi Road Trip (133,000) followed.

On SBS it was SBS World News (132,000 / 118,000) with Mastermind at 70,000.

Octonauts topped multichannels at 117,000.

The Morning Show: 130,000 / 76,000
Today Extra: 98,000 / 68,000

In Total TV numbers last Thursday were:

Home & Away: 867,000
The Murdochs: Empire of Influence: 252,000
The Front Bar: 514,000
Grand Designs: NZ: 440,000
Foreign Correspondent: 481,000

OzTAM Overnights: Thursday 11 May 2023

11 Responses

  1. I don’t think SBS had much faith in it’s new program-double eps this week and also next week, despite saturation advertising as well.

  2. The older I get, the more grateful I am for SBS & ABC making local content that feels on par with international fare (its been a while since I can remember channel 7/9 create something special)

    It really makes me sad to see only 83k live viewers, because its that kind of narrative that stops more fare coming on. I know I’ll be watching it on demand.

    1. 7+ days is reported and is ultimately what determines the yearly win (as far as I know). H&A is the quiet achiever. 4 nights a week and routinely is 850k-1m each night. Thursday is a bit of a drag on its overnight numbers as they show 3 straight shows (I gather as part of the deal with channel 5 in the UK so they keep up with each other).

  3. The haphazard scheduling of Dog House Australia is annoying. Season final a few weeks ago and now a random episode from the ‘current season’ and off next week…. Dogs are loyal, viewers habits in a constantly changing schedule are less loyal.

    1. But this is 10. Expect nothing else. They do the same with L&O:SVU, NCIS, FBI, etc., etc.
      Last night two L&O:SVU (both repeats) separated at 9:30 by a repeat of a show from 48 hours prior. Viewers can’t keep track of what’s new, where and when, so just give up and look to other means. Same Dog House ep. was repeated today at 2pm. Tonight everything after 8pm is a repeat -not just A repeat but a multiple repeat, encore, rerun.

    2. I’m surprised that Ten scheduled The Dog House yesterday. Masterchef has historically aired five days a week. I know the show has a tighter run this year, but I had been expecting that they would trim a few full weeks off of the show and not reduce the number of days it airs on the weeks that remain.

      1. Masterchef was supposed to start on a Monday so it was filmed to air Mon to Thu first week. But due to being put back a week it started on a Sunday, so aired Sunday to Wednesday first week. It will go back to Sun to Thu from now on

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