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Dancing dips as Ashes pushes 9GEM to biggest Sunday channel

9GEM share outranked all other channels on Sunday. Dancing with the Stars dipped but still topped entertainment.

With a huge 20.7% share 9GEM drew the biggest channel share on Sunday, outranking all other channels including Nine’s primary channel.

That was due to the Ashes Series: Second Test averaging 722,000 metro viewers.

Dancing with the Stars was down on last Sunday but still topped entertainment at 582,000, then 60 Minutes (544,000), from 7:30pm MasterChef Australia (463,000), a 10 minute ABC News Video Lab (299,000) and Grand Designs Revisited (234,000 from 7:40pm).

Later were The Murder of Lyn Dawson (290,000), 7News Spotlight (280,000), FBI (172,000), Limbo (162,000) and Dan Snow’s Greatest Discoveries (117,000).

Nine network easily won Sunday with 41.7% then Seven 25.4%, 10 14.8%, ABC 10.2% and SBS 8.0%.

Nine News (832,000) was best for Nine with Wimbledon at up to 77,000 across the network.

Seven News was #1 at 932,000. The Latest drew 161,000 then Born to Kill (91,000).

The Sunday Project pulled 251,000 / 169,000 for 10. 10 News First was 183,000 / 178,000. NCIS: Hawaii was 99,000.

ABC News scored 476,000. Compass was 134,000.

On SBS it was SBS World News (170,000 / 97,000), Bettany Hughes: Treasures of Western Turkey (116,000) and Tour de France (87,000).

In Total TV numbers last Sunday were:

Silent Witness: 618,000
Ashes Series: 982,000
MasterChef Australia: 731,000
Rush: 532,000
Dancing with the Stars:  1.12m

OzTAM Overnights: Sunday 9 July 2023.

13 Responses

  1. The popularity of the Ashes on 9GEM just proves my point that sport should be on a secondary HD channel, leaving the primary channels for proper programming. If 7 did this with AFL, fans of Home and Away would not be shafted on Thursday nights and the random other weeknights when the AFL feel the need to squeeze in another mid-week game. It would also allow Better Homes and Gardens to remain on 7 rather than 7TWO.

    1. At the end of the day whether is the main channel or not they all have the potential of the highest ratings. In formers times viewers may have had an old TV and set top box in SD. I know no one now who has this. Many of us stream, so this switch from main to secondary channel then back again is rubbish.

    2. It won’t ever happen. The AFL makes 7 way more money than H&A ever would. I’m sure fans of Summer Bay can cope with it being on 7TWO for one night, or just watch it anytime via 7plus, it isn’t very difficult.

    3. “Proper programming” – have you seen the FTA schedules?

      Sport is as worthy of airtime on the main channels as anything else. If anything these ratings suggest the cricket should be on Nine itself, and certainly prove the value of sport on free to air TV as The Ashes is going by virtually unnoticed in the UK with test cricket having been live only on pay-TV since 2006.

      1. “Back in the 90s BC (before colour)”. Did you mean in the 70s. Colour tv began in March 1975. I bought my first colour tv, a Rank Arena 14 inch job, that year.

      2. And even though Weekend Magazine started at 715, ABC news still generally managed to do more than 2 local stories for the bulletin.

        (Unlike now)

    1. For years the ABC put a news feature at the end of the Sunday news so that they could run a 50m version of a BBC show then something else at 8:30pm. A couple of years ago they were running these Video Labs on Mondays. I like them. The Minister and the ABC’s conclusion that they should just secretly recode websites to manipulate people and force them to the right music hilarious. Their next move to censor news and dictate what people can read and say purely totalitarian and terrifying.

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