New general manager appointed to SBS On Demand
Former iview expert Abigail Thomas to oversee SBS On Demand.
- Published by David Knox
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SBS has appointed Abigail Thomas as the General Manager of SBS On Demand.
Thomas has been Head of Mobile Digital Experience for the Commonwealth Bank, a Director at Deloitte Digita, plus roles at ABC developing and launching iview, mobile and tablet applications.
SBS Managing Director, Michael Ebeid, said: “We’re delighted to have Abigail come on board in this very important and strategic position that will play a key role in our digital future. Abigail brings a wealth of experience in digital innovation that will be invaluable in building on our success to date. We look forward to her joining the team.”
Abigail Thomas said: “I am thrilled to be joining SBS to lead the continued growth of SBS On Demand. With more content available to Australians than ever before, it’s never been more important to provide access to quality programs from around the world combined with a fantastic user experience. I am excited about being part of its future development.”
The new role will oversee areas including product development, content curation, user experience, customer service, marketing and commercial opportunities.
Thomas begins at the end of March.