★★★★★ 0/5

Nine opens bat on ratings season

1
Leave a comment

So you think Nine is going to kick off its first night of ratings with Underbelly?

Don’t be so sure.

This year Nine has summer cricketing commitments that will see it trail into March.

On the first day of 2008 ratings Nine will be mid-way into the Commonwealth Bank Series and there is a day/night match scheduled from 2:15pm at the MCG. It means Underbelly may not be scheduled for that Sunday night, unless the match finishes by 8:30pm. There is no way Nine will want to launch it later.

The cricket has been doing well for Nine, giving big lead-ins to National Nine News.

Could Nine’s big new crime show settle into Mondays at 8:30pm where City Homicide has done nicely for Seven? Stay tuned…

Excerpt from Press Release:

NINE’S SUMMER OF CRICKET TELECAST TIMES

3 MOBILE TEST SERIES: AUSTRALIA v SRI LANKA
FIRST TEST
November 8-12, 2007 Australia v Sri Lanka – Brisbane
SECOND TEST
November 16-20, 2007 Australia v Sri Lanka – Hobart
3 MOBILE TEST SERIES: AUSTRALIA v INDIA
FIRST TEST
December 26-30, 2007 Australia v India – Melbourne
SECOND TEST
January 2-6, 2008 Australia v India – Sydney
THIRD TEST
January 16-20, 2008 Australia v India – Perth
FOURTH TEST
January 24-28, 2008, Australia v India – Adelaide

COMMONWEALTH BANK SERIES – ONE-DAY INTERNATIONAL SERIES 2007-2008
February 3, 2008 Australia v India – Brisbane
February 5, 2008 Sri Lanka v India – Brisbane
February 8, 2008 Australia v Sri Lanka – Sydney
February 10, 2008 Australia v India – Melbourne
February 12, 2008 Sri Lanka v India – Canberra
February 15, 2008 Australia v Sri Lanka – Perth
February 17, 2008 Australia v India – Adelaide
February 19, 2008 Sri Lanka v India – Adelaide
February 22, 2008 Australia v Sri Lanka – Melbourne
February 24, 2008 Australia v India – Sydney
February 26, 2008 Sri Lanka v India – Hobart
February 29, 2008 Australia v Sri Lanka – Melbourne
March 2, 2008 FIRST FINAL – Sydney
March 4, 2008 SECOND FINAL – Brisbane
March 7, 2008 THIRD FINAL (if required) – Adelaide

COMMONWEALTH BANK CHAPPELL HADLEE TROPHY
December 14, 2007 Australia v New Zealand – Adelaide
December 16, 2007 Australia v New Zealand – Sydney
December 20, 2007 Australia v New Zealand – Hobart

KFC TWENTY20 INTERNATIONAL
December 11, 2007 Australia v New Zealand – Perth
February 1, 2008 Australia v India – Melbourne

One Response

  1. If they want to maximise ratings, then Underbelly should be shown on Thursday at 8.30pm. Sea Patrol did huge business on that night, even though it wasn’t exactly the best new show of the year.

Leave a Reply