AFL live in Melbourne
TEN bows to pressure and agrees to air Thursday's AFL match live, moving Loser and Neighbours. But only in Melbourne.
- Published by David Knox
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Network TEN has bowed to pressure to air the AFL match in Melbourne live on Thursday after the game between Richmond and Carlton was declared a sellout.
This brings the game forward to 7:30pm and moves the launch of ONE HD to 7pm.
TEN is only moving the match in Melbourne.
“We are happy to announce that the game will now be televised LIVE in both standard definition on TEN and in high definition on ONE at 7.30pm in Melbourne,” said Network TEN General Manager of Sport David White.
Revised Rundown:
5:00pm TEN News at Five (As Scheduled)
6:00pm Neighbours
6:30pm The Biggest Loser
7:30pm AFL Premiership Season 2009 – Richmond V Carlton – LIVE
10:30pm TEN Late News with Sports Tonight
11:15pm The Late Show with David Letterman
All other markets remain as per original schedule on both TEN and ONE.
Perth – 8pm
Adelaide – 8pm
Sydney – 11.15pm
Brisbane – 11.15pm
A TEN spokesperson also told Radio 3AW that it would like to always screen live but even with sellout games it required enough notice to publicise the change. Put under the gun by commentator Neil Mitchell the spokesperson committed to running AFL games if a sellout was declared more than three days before the game.
The live Thursday match effectively means ONE HD will officially launch in Melbourne before anywhere else in the country.
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- Tagged with AFL, Neighbours, The Biggest Loser
27 Responses
Have to agree with Phil.
Sydney AFL fans get a raw deal unless it is a Swans game. If Ten or Seven don’t want to show it, give it to someone else who will. Hawthorn/Geelong will not be shown until 11:45 on 7 (11:00 on Foxtel), what an absolute joke. A second team in Sydney dooooomed to fail.
one is a joke, greta sport, live blah blah, 1 hour delay for adelaide, they have 2 channels, but the fat wanks running after cream pies delays the footy for us.
what a great launch
May all readers be advised that due to the rules governing the sports on the anti-siphoning list, e.g. AFL, these cannot be shown on the rights holders digital-only channel before it is shown on the main channel. So as a result, for example, tomorrow’s AFL match must be shown either simultaniously on both channels or first on the main channel.
Sameer, the NAB Cup isn’t on the above list so Seven were allowed to show it on the HD channel before the main channel but you can now see why Seven & Ten aren’t using their respective digital-only channels to show it in the northern states first on their HD channels at an earlier time. Stix, as for the anomaly in Perth, i don’t know. Probably, only one of the channels’ guides has been updated with the other one yet to be updated. Phil, The AFL Footy Show is on tonight at around 11.30 on Nine & 9HD in Sydney & Brisbane.
I agree that the rules seriously need to be updated, but for now it appears we have to wait until Conroy gets around to it. What could we do? Some readers have already tried to explain the reasoning but for some reason the message isn’t getting through to some. I hope this has helped clear up the confusion. Thanks for your time.
Strong sugestion on Adelaide radio tonight that 10 will announce live coverage into Adelaide tomorrow.
And Craig, the anti siphoning laws are a joke – thats the point. mostly they make no sense and more people lose out than are protected.
I suggest Network TEN General Manager of Sport, David White, should start looking for a new job. How could anyone in his right mind think that a swimming “skins” exhibition meeting would be of more interest to Sydney and Brisbane viewers than the most keenly aniticpated regular season AFL game (Richmond vs Carlton) in 20 years? I doubt that more than 500 people will turn up to see the swimming (and most of those will be related to the swimmers), while 90,000 will turn up to the MCG. AFL fans in Brisbane and Sydney are disgusted.
Still seems a stupid rule that it needs to be shown on Analgoue FTA before digital FTA. What harm does it do showing it on it’s extra digital channel before it’s mainstream channel, as long as it gets shown. After all it can’t be that important a game if they are not showing it live.
Craig – Only the Australian F1GP is on the anti-siphoning list, all the others aren’t so Ten can show them on ONE live and delay them on TEN.
Chris and Benjo, i’m a bit confused by what you’ve written. tomorrow nights game is being shown here in Perth on OneHD at 7pm, while starting on Ten Digital at 8pm.
wouldnt that be against the law you mentioned?
Common sense prevails and a sellout if shown live here.(Melb). But, why not in Perth and Adelaide too. What a poor statement for the launch of One when a match shown live in one state is not in SA and WA (NSW and Qld are committed to coverage of swimming on One), because its an inconvenience for the programming department?? To hear a Ten EP say that they need 3 days notice to change coverage times is not good enough – 24 hours should be enough time to plonk a fullpage ad in daily newspapers and start ads on TV and Radio. The word will spread…. It’s not 1956 anymore!! Lets hope its changed before tomorrow night.
What about Sydney? AFL on ONE HD, and Ch10 its at 11:15PM. What a joke.
Only way to watch the opening round in Sydney is to have Foxtel and watch it on the Main Event channel. And no AFL Footy Show on 9 – both normal 9 and 9HD are showing the NRL Footy Show. If the AFL is serious about Western Sydney then they will need to broaden some exposure beforehand…..
I find it amazing that with these secondary channels that will have very little traffic the station owners cant listen to the audience and provide a service. The main channels the numbers are always needing to be in the multiple hundreds of thousands for viability – what will they need to be on the new extra channels?
I dont understand when the nab cup, channel seven was showing the game on 7hd at 830pm, so people who have an interest in it can watch it. They would then show the game at midnight or so on channel seven. But for when the season starts they will only show it at 11pm on channel seven. Its ridiculous. To creation of multichannelling was created to allow for broadcasters to show the program that will rate, and to show show live sport on the secondary channel at the same time. It should live on TEN in melbourne and live on ONE in the rest of the places that can get ONE. But wait I remebered I am talking about Australian Televison Broadcasters who wish digital didn’t exist. I bet you they will get a thousand complaints in the other cities about this at least.
oh great brisbane footy fans are being stuffed around again by the tv networks that cover afl. didnt demetriou say this is the best deal ever for afl fans across the nation. what a joke
We need to change the laws so that live AFL games can be shown on the secondry channels (ie. One HD) and replayed later in the day on Ten.
But what is happening to Bondi Vet in Melbourne, Adelaide and Perth ?
BV was already out in those markets for footy.
But I remember last year they would show the Formula 1 racing live on 10HD and delayed on 10, is this not the same scenario ?
Good news… now can Seven come to the party and please shift Better Homes & Gardens to Saturday so they can air Hawthorn v Geelong live at 7.30pm on Friday
Good to see people want to see an ex drug user run around a field live instead of on delay.
Craig, I’m pretty sure they can’t show stuff on the siphoning list on a seconary channel before their main channel. So in Melbourne where the match is obviously going to get big ratings they’ll have it on Ten meaning it can air same time on One, but interstate it’ll air at the original time so the One broadcast has to wait until then as well.
Craig, Anti-Siphoning rules state that any sport on the anti-siphoning list can’t be shown on multi-channels before they are shown on the main channel. For this reason, AFL will be shown on One throughout the year at the same time as it’s shown on Ten in each state.
great news for me hear in Melbourne but dosnt help those in most the other states where it will be shown not just half an hour but several hours delayed.
It is great news that the game will be shown live into Melbourne and Victoria (it has already been scheduled to be shown live in Tasmania and Darwin). BTW, I did listen to the Neil Mitchell program on 3AW this morning, and the “spokesperson” was none other than David Barham, Ten’s executive producer of football.
Channel 10 were well within their rights to say they were unable to change to a live broadcast at such short notice. After advertising this match for months with a specific scheduled starting time, I can understand their reluctance to change at such short notice knowing that not everybody may hear/read/see about the change before Thursday night. They were only protecting their viewers.
But with public pressure they have changed. The media attention has more than likely helped their advertising of the new starting time also, which would have been a helping hand in Channel 10’s eyes. But I can’t help but feel Channel 10 have been made to look the bad guys here.
Channel 10 are the only FTA network that has consistently urged the AFL to allow them to show games live into Melbourne at all times. Unlike Seven, who still show even interstate games delayed into Melbourne, Channel 10 have hassled the AFL every season about showing live football. They want to show live football against the gate, they always have. I hope people don’t forget that.
Good to hear. you can understand why ten are very relucant to change times considering they are launching a channel tomorrow night.
Can’t understand why it is not shown live on One all over the country, it’s not as if it’s stopping any primetime shows anymore. I thought the whole point of One was that more events could be shown live.
great news i heard a number of complaints yesterday about this on 3aw and the herald sun website yesterday and was hoping it would put pressure on ten to show this match live, last night they they said it was to short notice by obviously they changed there mind. once a game is a sell out there should be no reason to not show it live. very happy about this.