Earlier this week LifeStyle YOU today announced it had commissioned Shine Australia to produce a local version of Wife Swap, where two wives from radically different families swap places for a week.
Nicole Sheffield, General Manager, LifeStyle Channels, said: “LifeStyle Channels have brought the most amazing lifestyle formats to Australia. We know that Wife Swap Australia, with its mirror on Australian domestic lives, will further expand on that. We have a strong hold on property, makeover and food productions, and this series moves us into the next evolution of lifestyle content in this country – life change.
“As the home of all Wife Swap UK and US series’ it is well known by our viewers – and Aussies will take it to a whole new level. From white collar privileged households to domestic neat freaks and self described supernannies – no parenting, family, diet, racial or socio economic stone will go unturned. We’ll see Australian families through fresh eyes, it will be fascinating and heart-warming viewing.” .
Shine Australia will begin production on the 10-part one-hour series immediately for premiere on LifeStyle YOU in early 2012.