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My Kitchen Rules coming to Sundays too

Is Seven getting too greedy? MKR will now screen five nights a week, starting from this Sunday.

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Is Seven getting too greedy?

My Kitchen Rules will now screen five nights a week, starting from this Sunday March 11, at 7.30pm.

The show has already been dominating the ratings, but now Seven is adding a fifth show in place of Border Security and The Force.

While this will be worrying news for its competitors, networks also need to be mindful about asking too much commitment from its audience for Reality shows. TEN learned this last year with MasterChef, The Renovators and Junior MasterChef.

So far, MKR can do no wrong.

In this Sunday’s episode, the remaining teams head to Tropical North Queensland for their wildest ride yet. Basing themselves in Ingham, a small quintessential sugar cane town, their challenge is to create sweet treats for Ingham’s annual Harvest Festival using an ingredient the locals know best…sugar.

The locals will vote for their favourite sweet treat. The team with the most votes will be awarded People’s Choice and be safe at the next elimination. And it’s not just safety up for grabs. The winners will also receive a very special surprise reward.

The pressure in paradise cranks into overdrive. Who will adapt? And who will melt under the intense tropical heat? In the race towards the final phase of the competition…only the best will survive.

Judges Pete Evans and Manu Feildel will determine the weakest team, who will be sent
straight to the next Sudden Death Cook Off.

30 Responses

  1. So much better than Master Chef, MKR is becoming much more popular than that dreadful show. The judges are lot more down to earth and likable and the contestants don’t get too big for their boots unlike some were on Masterchef’s last season.

  2. @ ryan….given the rating figures and percentages that Seven pulls….like Huge….I cannot understand how you think just oldies watch…get real!

  3. @ryan – With a bit of luck you may be “old” one day. So since my teenage girls are addicted to MKR, Revenge and HIMYM, that labels them “old farts”?

  4. I enjoyed this show when they were cooking in their homes….it felt like being at someones dinner party….
    I have to agree with ‘doreen’ …it now feels more like Masterchef…and I have stopped watching….I watched Australian Story tonight.

  5. Travis, i use my PVR. I can only record 1 show, and watch another. If i watch MKR and then want to record something at 8.30 and watch something at 8.30, both on other channels than 7, it means i miss the end of MKR/ the start of another show. And then with Sherlock i go to the EPG press record, and it still runs overtime. Sick of it. And they wonder why downloading is so popular. I try to do the right thing, but the networks clearly don’t give a damn, so neither do i. Won’t watch their shows on tv then.

  7. Don’t care if it’s on Sunday but i don’t suppose they can actually make it finish on time. I love MKR but i haven’t seen the last 10 mins of the last episode or the one before that. Had no idea Thomas & Carla were cooking off, and have no idea who won the challenge. If i record something at 8.30 it means i miss the end of MKR. And last week i recorded Sherlock and even that ran late, later than the EPG had, so i missed the end of that too.

  8. @az J Ratings last week were Thursday 1/3/12 MKR 1,683,000 and Friday 2/3/12 B H&G ratings 993,000

    I know which show I would be be keeping in the Thursday time slot.

  14. Wow, Border and Force didn’t rate well, so we will over kill with the same garbage that has been rating well.

    I agree that 5 eps is too much. It currently airs for 5 hours a week anyway (1hr and a quarter). I interpret that the editors of the show are poor workers because they don’t know how to cut it down to an hour. However I recognise this as a deliberate strategy to dominate timeslots by late starting shows. I PVR most on 7 to watch at my own leisure and fast forward all the MKR adverts as they are pretty repetitive and annoying!!

    I much prefered My Restaurant Rules as it engaged the community to gain a restaurant, rather than self indulgent wannabe chefs, whose title and my knowledge of prizes is unknown and irrelevant.

    I will be glad when the show is finished for the year (hopefully it will not be back again this year)!

    Reality television drains our society of decent dramas and encourages society to watch mindless junk….

  16. In the years to come Seven will probably end up being for seven nights and probably axe it all together as people would get sick of it from Seven pushing the schedule forward or dropping it over a period of time. I think Seven is heading into Nine’s direction with Programming

  17. Big mistake. I watch and enjoy it, but have been thinking that 4 nights has been overkill as it is. With the challenges now starting, off site, I must say its staring to feel a little Masterchef with popular vote.

  18. Putting in an additional night is not going to hurt the show. David, you mention MasterChef, The Renovators and Junior MasterChef, all of which were running in fiercely competitive reality TV environments. MasterChef was on during AGT, Renovators was on during Block and Junior MasterChef was on during X Factor. At the moment, there is only Biggest Loser and Excess Baggage, both of which aren’t on Sunday night. We’ve seen how well Sunday night reality TV can do (particularly with MasterChef) so it should do well. At least 1.5m for the first Sunday ep.

  19. I like that it’s four days a week, I don’t feel overcommitted. This is just too much! It’ll be interesting to see how it rates, especially since its against Ten’s big night of Modern Family and New Girl.

  21. Overkill! What about the millions of people who dont watch this show? I for one can’t even tolerate having this show on as background noise.
    Give us something else to watch. It is already on way too often an overtime.
    My Restaraunt Rules was only twice a week for an hour per episode, and that was plenty.

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