AFL, The Block dominate ratings week.

Ratings: With the AFL Grand Final out of primetime, Nine managed to win another week of ratings.

2014-09-28_2230Last week saw the biggest audience of the year with 2,813,000 viewers watching the AFL Grand Final -but played out of primetime it did not factor into Seven’s share for the week.

As a result, Nine took another week from its rival.

Nine: 32.7
Seven: 29.1
ABC: 17.0
TEN: 15.9
SBS: 5.2

The Block was the top entertainment show of the week at 1.66m on Sunday. Nine’s other brands included Nine News (Sun: 1.21m), Rugby League (1.2m / 178,000) and Julia Gillard: The Whole Truth (1.19m).

The AFL Grand Final was a score for Seven, bigger than last year’s 2,717,000. Next best brand for Seven was Seven News (Sat: 1.38m) and The X Factor (1.14m).

ABC News (Sun: 843,000) was best for ABC then New Tricks (802,000) and Australian Story (778,000).

The Bachelor (Thurs: 768,000) scraped into #40th place for TEN. TEN Eyewitness News was 587,000 and The Project (7pm: 577,000) followed.

SBS ONE was out of the top 100 but the best was Treasures of Ancient Egypt (346,000), The Sixties (284,000) and movie: Full Metal Jacket (244,000).

Primary channel:
Nine: 24.8
Seven: 20.9
ABC1: 12.4
TEN: 10.3
SBS ONE: 4.1

7TWO: 4.6
GO!: 4.2
GEM: 3.7
7mate: 3.6
ONE: 2.9
ABC2: 2.7
ABC News 24: 1.1
SBS 2: 1.0
ABC3: 0.8
NITV: 0.1

Nine easily won the demos 16-39, 18-49 and 25-54.

Nine took Sunday, Tuesday, Thursday, Friday and Saturday. Seven won Monday. Both tied for Wednesday.

Nine was victorious in Sydney, Melbourne and Brisbane. Seven reigned in Adelaide and Perth.

However Seven snatched back the preceding week from Nine in Consolidated figures after a close result in Overnights, which it has done several times this year.

2 Responses

  1. 1) I wouldn’t like to speculate.
    2) Not sure. Think at least 3. It will be filed under weekly ratings reports, but you would need to go back and search each one, so I nominate you for the task ha! I will provide better summary at end of year.

  2. 2 questions for you David:

    (1) If the AFL Grand Final rated similarly in prime-time, do you know what that roughly would have brought 7 up to in the weekly % share?

    (2) How many times has 7 snatched back a weekly win on consolidated figures this year? I recall 2, but is it more than that?

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