Downton, MKR down, but Seven wins ratings week

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Last week Seven won every night except one, and every city except one. It again won the week despite a dip by MKR and the lowest ever numbers for Downton Abbey.

Without a stripped early evening format, TEN is struggling to surpass the ABC.

Network:
Seven: 31.7
Nine: 27.6
ABC: 17.4
TEN: 16.9
SBS: 6.4

As usual My Kitchen Rules topped the week (Tues: 1.42m) for Seven. Seven News (Sun: 1.32m), Criminal Minds (854,000) and Sunday Night (785,000) were amongst its other performers.

Nine News (Sun: 1.12m) led Nine’s week, then 60 Minutes (1.15m) and The Block (Room Reveal: 1.11m / Sun: 1.08m).

New Tricks (951,000), Australian Story (854,000) and ABC News (Sun: 845,000) were best for ABC.

Gogglebox finale (594,000) drew the biggest audience on TEN all week, then Family Feud (Simulcast: 594,000) and Modern Family (580,000 / 575,000).

On SBS ONE it was Royal Cousins at War (344,000), Planes that Changed the World (343,000) and a tie by Rome: The World’s First Superpower / Poh and Co. (331,000).

Primary channel:
Seven: 22.6
Nine: 19.9
ABC: 13.0
TEN: 11.1
SBS ONE: 5.0

Multichannels:
7mate: 4.6
7TWO: 4.5
GO!: 4.4
GEM: 3.3
ELEVEN: 3.1
ABC2: 2.7
ONE: 2.7
SBS 2: 1.3
ABC News 24: 1.1
ABC3: 0.6
NITV: 0.1

Seven also claimed victory in the key demos last week.

Seven won every night except Thursday which fell to Nine. ABC bettered TEN on Sunday, Monday, Wednesday, Friday and Saturday.

Seven won every city except Sydney, held by Nine.

11 Comments:

  1. They did that with DWTS which was a +2mil Sunday nite juggernaut, then it moved to Tuesday or Thursday, or both and lost a ton of people.

  2. Moving DA from Sunday to Thursday, and taking away the lead from MKR, at time when its ratings are declining was always going to produce the lowest numbers for DA.

    The point is that Seven’s main channel beat Nine’s on Sunday and that Sunday Night rates better than DA with younger viewers.

    • Downton has moved because Seven News extended to an hour, MKR pushed into Sundays and the network felt a commitment to ANZAC coverage across two weeks. Loyal Downton fans, who skew older, are not happy and will move to timeshifting it.

  3. I personally don’t watch DA but moving it to Thursday is a strange move? It’s always been Sunday? Some viewers may not know its moved and second to that Thursday ratings on 7 have been poor for years. I can’t understand why they’d move it mid-season? It seems that 7 have too much to broadcast on Sunday nights so have to move shows to make room for others. It’s a shame 7 move shows & disappoint their loyal fans who watch shows like this.

    • As you’ve mentioned that Thursdays has always been weak for Seven, maybe they move Downtown to Thursdays to ‘minimise’ their ratings loss? I thought last Thursday was not as bad for Seven in terms of ratings. But most people are right – this move may have damaged the show.

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