Renewed: Bluey

At 75 million iview plays, smash hit ABC KIDS series is a no-brainer for more.

Smash hit ABC KIDS series Bluey has been renewed for a second season.

Since its launch the show regularly tops multichannel ratings. It is the #1 show of all time on iview, at 75 million program plays (55m this year alone).

In a second series Bluey will play fun and elaborate new games with her sister Bingo; Chilli’s relationship with her girls will be further explored as she juggles work and family life; Bandit returns with his wry sense of humour; and we’ll meet more of Bluey and Bingo’s family and friends.

The second series will comprise of 52 x 7-minute episodes, with production commencing later this month. Series two will debut on ABC KIDS and ABC KIDS iview in 2020.

Bluey merchandise is also on the way after a BBC Studios deal with Penguin Random House for three books to be available in stores before Christmas 2019.

“The first series was a massive effort from our talented and dedicated young team. We’ve all been amazed and overwhelmed by how Australians have taken Bluey into their hearts and we’re totally stoked to be making another fifty-two brand new episodes,” said Charlie Aspinwall, Executive Producer.

“The phenomenal success of Bluey is a testament to the incredible creative vision of the Ludo team and we can’t wait to share the new adventures in series two with Australian kids and their families” said Libbie Doherty, Acting ABC Head of Children’s Television. “Australians – young and old, with kids and without kids have embraced Bluey, Bingo, Chilli and Bandit, and ABC KIDS is thrilled to be able to offer them more of this warm and funny series next year.”

Bluey is a series with huge heart, warmth and humour that offers a modern and authentic look at family life – and it has taken Australia by storm. The response from global clients has also been phenomenal and we think it will be embraced by audiences worldwide. We can’t wait to introduce the world to this Blue Heeler family who will clearly resonate everywhere,” said Henrietta Hurford-Jones, Director of Children’s Content at BBC Studios.

Sally Caplan, Head of Content at Screen Australia, said, “Bluey is a phenomenon and it’s been a long time since a local children’s show has made such an impact. The incredible success of series one is a testament to Ludo Studio’s ability to create uniquely Australian content with universal appeal that resonates with children and their parents. Screen Australia is committed to supporting inventive and authentic children’s programming like this, and I can’t wait to see what Bluey and her family get up to in the second series.”

“The second series of Bluey will allow Ludo Studio to continue to grow their animation studio, create 40 jobs in Queensland and inject close to $6 million into the local economy,” Queensland Premier Annastacia Palaszczuk said. “The Queensland Government, through Screen Queensland, is very proud to be one of the many partners supporting the growth of Ludo Studio, and the creation of this Queensland story, showcasing our beautiful landmarks and lifestyle to global audiences young and old.”

This true-blue Australian series is created by creator/showrunner Joe Brumm (Charlie and Lola), Emmy® awarding-winning executive producers Charlie Aspinwall and Daley Pearson (Doodles, #7DaysLater), producer Sam Moor (CBeebies), and supervising director Richard Jeffery (Tinga Tinga Tales). The series will be executive produced by Libbie Doherty, Acting ABC Head of Children’s Television, and Henrietta Hurford-Jones, Director of Children’s Content for BBC Studios.

Production credit: Bluey series 2 is a Ludo Studio production for ABC KIDS. Principal production investment from BBC Studios, in association with Screen Australia. Post Production, Digital and Visual Effects work undertaken in Queensland, Australia with funding from The Queensland Government through Screen Queensland and the Australian Government.

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