Cricket scores 13% share for 9GEM

The Ashes Series has pulled another big mid-week audience for 9GEM with a 13.1% share.

The match drew up to 624,000 viewers for Session 1, impacting on entertainment shows across other channels.

The Block won its early evening slot at 750,000 and topped the older demo while The Bachelor on 674,000 led in younger demos. Hard Quiz on 517,000, The Celebrity Chase on 511,000 and 7:30 at 461,000 all followed.

Mad as Hell (498,000) and Utopia (442,000) led the later slot for ABC.

Nine network won Wednesday with 33.8% then Seven 24.9%, 10 20.4%, ABC 14.6% and SBS 6.3%.

Seven News was #1 at 944,000 / 875,000 for Seven then Home and Away (610,000) and The Chase (550,000 / 318,000). The Front Bar was 355,000.

Nine News (863,000 / 840,000) was best for Nine. A Current Affair (728,000), Hot Seat (437,000 / 272,000) and Grand Hotel (249,000 / 166,000).

The Project was 497,000 / 296,000 for 10 then 10 News First (360,000),My Life Is Murder (343,000), Celebrity Name Game (214,000) and Bull (166,000).

ABC News (592,000), Diary of an Uber Driver (186,000) and The Drum (170,000) also comprised ABC’s night.

On SBS it was Tony Robinson’s Coast to Coast (212,000), 24 Hours in Emergency (173,000), SBS World News (150,000), Mastermind (75,000) and Knightfall just 42,000 across 2 eps.

Sunrise: 265,000
Today: 203,000
News Breakfast: 114,000 / 54,000

OzTAM Overnights: Wednesday 4 September 2019.

12 Comments:

  1. David, I thought 7 had bought the rights for all the cricket and 9 grabbed the tennis?
    Can’t understand why 9 has managed to pull the rug out from under their opposition.

    • Jᴏʜɴɴʏ 1ᴘ5

      Nine also have the rights to the Men’s and Women’s T20 World Cups held in Australia from October 18th -15th November 2020.

      Basically World Cup televised games are decided by the ICC, The Ashes the ECB and so-forth for each country with Cricket Australia here (who Seven won the bid off). Exceptions are like how the Indian Premier League is now with Star India (Disney owned) and they then on-sell to other countries as they bought the global broadcast rights for the league.

    • Fox Sports has the rights to all CA cricket games. Seven has the right to simulcast the domestic tests and most, but not all, BBL games.

      Nine out maneuvered everyone. Seven who had the Tennis ridiculously cheap (a matter ASIC is currently prosecuting) didn’t believe Nine would out bid them. Nine strung CA and Ten along with a decoy bid that fooled everyone. Nine spends less, gets a fortnight of top ratings at a good time and doesn’t have to foot the bill for production as TA does the production for global sale already. That leaves Nine with money to buy other stuff, like the English Ashes games.

  2. So is it a good sign that Grand Hotel is doubles already? I’m wondering if it is worth recording, even though there are only 13 eps (haven’t started watching)?

    • It’s Devious Maids, but not as well done and set in a luxury hotel. The first ep is predictable trashy entertainment. I’m spooling the rest to my DVR in case there is nothing on over summer.

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