Today hits record low, Aust. Survivor, ACA at season highs.

There is much to unpack from Monday’s ratings, with a public holiday in several states impacting morning, but also boosting primetime….

The Today show hit a record low of just 155,000 viewers.

That equaled 155,000 last November under its former presenting team. The show was also beaten by News Breakfast at 156,000 (112,000 / 44,000 across two channels) with Sunrise again dominant in the slot at 259,000.

But Nine fared best in primetime with Married at First Sight at #1 with 1.03m, again topping the demos, while A Current Affair drew a 2020 high at 805,000.

The heavily-promoted emotion of a contestant leaving Australian Survivor also drew a season high for 10 at 701,000 viewers.

Also in the slot were 7:30 (710,000),  Australian Story (662,000 from 8pm) and My Kitchen Rules (483,000).

Later Four Corners led with 645,000, then Media Watch (644,000 from 9:20pm), Botched (404,000), 9-1-1 (387,000) and Hughesy We Have a Problem (351,000).

Nine network won Monday with 29.4% then Seven 24.8%, ABC 20.0%, 10 19.5% and SBS 6.3%.

Nine News drew 925,000 / 915,000 for Nine. Hot Seat was 487,000 / 300,000.

Seven News led its slot at 1.02m / 988,000 for Seven. Home and Away was 602,000 then The Chase (545,000 / 325,000).

ABC News (699,000), Q&A (412,000), The Drum (172,000) also comprised ABC’s night.

The Project pulled 518,000 / for 10. 10 News First was 403,000 / 232,000.

On SBS it was SBS World News (150,000), Planet Expedition (112,000), Michael Mosley: Trust Me, I’m A Doctor (109,000) and Michael Mosley: Medical Mavericks (94,000).

NCIS led multichannels at 172,000.

OzTAM Overnights: Monday 9 March 2020

Updated.

20 Comments:

  1. Dan The BrekkieTv Fan

    I love the Today show brand, I love Karl and I have no doubt the countless producers and crew who work tirelessly to produce the show do their very best – I have endless respect.

    However, I am not sure if they know what audience they’re targeting. At the moment it appears to be a blend of Sunrise (average joe) and News Breakfast (academic) – which was last years issue – this year they just changed the hosts and kept everything, this was a big mistake.

    They need a new set – Nine needs to understand you can’t save your way to success. My idea would go GMA like, World Square in Sydney looking over town hall. Get an announcer too!

    Most importantly, content. Innovate now, protect yourself for the future, Lets Sunrise appeal to the oldies. Grab the younger now – have influences on etc, target 9now through love island, mafs etc.

    Also, having a reporter standing in a dark street…

  2. Today needs to take the plunge and go local, it’s the only strong point of difference that would make people turn their TVs to today in the morning

    530-7am “Today in Sydney” (live news, sport, weather and traffic)
    7a-9a “Today” (national) with local windows Of News sport weather traffic for each market

    It’s time today shook up the way breakfast tv is made In Oz – the same way sunrise did 15 years ago

  3. Giving Pauline a platform (Today and Sunrise) is damaging to the credibility of a news program that wants to be taken seriously. Sure she has a vocal base but it is very small. I watch ABC News Breakfast or if Trump is dominating the news cycle I simply watch music on YouTube. Now would be a good time for 10 to launch GMA or a 10 This Morning intelligent informative fun breakfast show with no infomercials.

  4. I sometimes watch Today and find it a bit boring compared to Sunrise. Also why do the 4 compares laugh about nothing, they seem very childish. Maybe they should do more hard hitting interviews with Karl which is what he is good at.

  5. I find Ally the problem, she has a condescending attitude like Georgie & definitely thinks she is the star of the show. Karl is still one of the best interviewers in the country & still seems to be a good bloke despite what his ex might say to damage his career.
    Have to say though even I turn the channel every Monday when Pauline is on

  6. daveinprogress

    Good to see The Project over half a million. The extended news before it hasn’t caused it any problems. When will Ten fill the 6pm slot other than with a 90 minute bulletin. .

    Good figures for 7.30. Thankfully people are turning to news programs to get better informed right now

  7. I actually don’t mind the new line-up, although I agree they should stop allowing idiots like Pauline anywhere near a camera. She plays to the lowest common denominator.

  8. My personal opinion on Today for what it’s worth would be to change Tracey the giggling newsreader and Alex Cullen reading the sports. Seems to me that Karl just has to murmur something inane and they both start laughing crazily (especially Tracey). Only reason I care is because I actually like Karl, especially when he does decent interviews with pollies so would like to see the show do well again.

  9. As long as Today keep featuring guests like Pauline Hanson and Katie Hopkins they will never be taken seriously. They only take up minutes up air time but it’s enough of a reason to stay switched off for hours.

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