Is Melbourne viewing lifting in lockdown?

Viewing in Melbourne is set to increase with the city back in lockdown until mid-August.

Melbourne metro went back into lockdown after midnight on Wednesday.

Here is a sample of Free to Air shows, comparing recent Thursday and Friday audiences in Melbourne.

Seven News
July 2: 369,000 / 343,000
July 9: 394,000 / 373,000

Nine News
July 2: 408,000 / 354,000
July 9: 385,000 / 351,000

ABC News
July 2: 268,000
July 9: 305,000

Seven’s AFL:
July 2: 349,000
July 9: 360,000

The Chase:
July 2: 211,000 / 117,000
July 9: 226,000 / 140,000

The Project:
July 2: 172,000 / 109,000
July 9: 211,000 / 146,000

Escape from the City:
July 2: 96,000
July 9: 114,000

World’s Busiest Train Stations:
July 2: 66,000
July 9: 121,000

The Living Room:
July 3: 156,000
July 10: 158,000

A Current Affair:
July 3: 237,000
July 10: 232,000

Better Homes & Gardens:
July 3: 213,000
July 10: 219,000

Baptiste:
July 3: 107,000
July 10: 115,000

© OzTAM Pty Limited 2020. The Data may not be reproduced, published or communicated (electronically or in hard copy) without the prior written consent of OzTAM.

12 Comments:

  1. Good observations – will be interesting to see if it is sustained.
    BTW, the reason for the doubling of Melbourne audience for World’s Busiest Train Stations was that the 9 July episode was all about Flinders St station! I tuned in because of the novelty.

  2. Was wondering this myself the other day, we do need an outlet / escapism again, seems TV (and no doubt streaming, gaming, etc would also be huge). Thank you for the story, good insight.

    • Personally, I was watching the live Dan Andrews and Jenny Mikako announcements on The Age and then later on in the night watching ABC News to get further updates and views on it. Rather than just The Age reports on that dedicated covid-19 blog that go along with it, so basically not watching Nine News as they own the Age/Sydney Morning Herald … maybe others were as well(?).

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