Bridgerton launches big for Netflix
Shonda Rhimes period drama becomes one of Netflix's biggest launches of all time.
Netflix has claimed December 2020 and the week of Dec. 25-31 as their biggest month / week on record, measured in total view hours and the average view hours per subscriber.
Bridgerton is now projected to reach 63 million households within 28 days of its Christmas Day debut, which would make it the fifth largest Netflix original series launch of all time. It also reached number one in Netflix’s top 10 rankings in 76 countries.
Netflix also predicts new film We Can Be Heroes from writer and director Robert Rodriguez is project to reach 44 million households within four weeks of its debuted. A sequel is already in development.
Netflix bases its number on subscribers who have watched at least two minutes of a piece of content.