CBeebies UK picks up Bluey

Aussie superstar is headed for Free to Air television in Britain.

Superstar pooch Bluey is now headed to Free to Air TV in the UK, with CBeebies set to screen Series 1 each day from April.

It has previously screened in Britain on Disney Junior.

Sarah Muller, Head of Commissions and Acquisitions for BBC Children’s, says: “Bluey is such a warm show, with a charming and recognisable family at its core, that we know our audience will take to their hearts. Kids love how Bluey is all about play, but it’s also genuinely funny so the whole family can watch it together. The animation from Ludo Studio is world-class, so we’re completely delighted to be the UK’s free-to-air home for Bluey

Henrietta Hurford-Jones, Executive Producer for Bluey and Director of Children’s Content Partnerships at BBC Studios says: “Developed with heart, humour, and an honest take on modern family life, it is so wonderful to see Bluey fast becoming a favourite show of children and parents globally. I’m delighted that we’re now able to reach a new audience here in the UK by bringing the show to CBeebies.”

Meanwhile a brand new eggsellent Bluey Easter Special will premiere at 8am Sunday 4 April on ABC Kids and ABC iview.

2 Responses

  1. Who has got the merchandising rights for the UK, as this show really does connect with kids and I am sure will continue to grow internationally. Big $$$$ potential…

    1. BBC Studios is the major funder for Bluey and they hold the global broadcast and merchandising rights (outside Australia). They sold the first run rights to Disney Jr in the UK but are now starting repeats on the BBC’s kid’s channel.

Leave a Reply