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Lego Masters return beats MasterChef, Dancing with the Stars.

Ratings: Primetime gets a closer battle from 3 reality shows, but Nine takes line honours.

TV had something of a reset last night with Hamish Blake & ‘Brickman’ enticing a horde of lovable geeks to build wild models and Jock Zonfrillo, Melissa Leong & Andy Allen tasting heavenly dishes from exuberant amateur cooks.

In the end Lego Masters won the battle drawing 838,000 metro viewers and topping the demos, eclipsing MasterChef Australia‘s at 670,000.

Not to be outtdone, Dancing with the Stars: All Stars was close behind at 644,000 and doubtless impacted on both Lego & MasterChef trailing their 2020 premieres (notably, also during lockdown). 7:30 (537,000) and Australian Story (495,000) followed for ABC.

Later Four Corners led at 494,000 then Media Watch (468,000), Law & Order: Organized Crime (341,000), Mrs. Brown’s Boys (337,000),

Nine network won Monday with 28.4% then Seven 26.8%, 10 21.6%, ABC 16.0% and SBS 7.3%.

Nine News  was 962,000 / 981,000 for Nine. A Current Affair won its slot at 769,000 then Hot Seat (473,000 / 257,000)

Seven News was #1 at 1.05m / 1.02m for Seven. Home & Away was 624,000 then The Chase (535,000 / 314,000) and Billy Connolly: It’s Been A Pleasure (180,000).

The Project pulled 517,000 / 342,000 for 10. 10 News First was 349,000 / 287,000 with Hughesy We Have a Problem compilations at 254,000.

ABC News drew 677,000 for ABC. Invisible Wars was 241,000 and The Drum managed 179,000.

On SBS it was SBS World News (179,000 / 155,000), Secrets of the Tower of London (159,000), Secret Scotland (138,000), 24 Hours in Emergency (131,000) and Mastermind (83,000). Over on SBS Food The Cook Up with Adam Liaw debuted with 66,000.

NCIS led multichannels at 161,000.

Sunrise: 232,000
Today: 221,00,000
News Breakfast: 98,000 / 64,000

OzTAM Overnights: Monday 19 April 2021

25 Responses

  1. I just had a response from Ch9. It seams the Sportsbet ads were played because of my 9now login details (male in his 40s), I think they should look at an option to ‘turn off’ betting ads via the login like some of the AFL apps.

  2. Sportsbet ads at the top of every break on catch-up/9Now. I watched Ep1 on catch-up with my 4 yr old this afternoon, every break started with a Sportsbet ad, by the end of the program my son asked ‘Dad what is Sportsbet’.

  3. MasterChef was the perfect storm last year (pandemic, returning “all stars” and new judges after the fiasco Gary, Matt and George). So while it’s a bit of a shock and disappointing for 10, doubt it’s going to go much higher. Might have to settle for 2019 levels again and one of their lowest ever (that or 2013 is the record low I think – under 600k average would do it).

    On the other hand, Seven have a bit of a winner it seems with Dancing. Let’s see how big Sunday’s finale after Anzac Day AFL (usually 1m metro) goes, as Lego and MasterChef have plummeted.

    As for Nine, I’m sure that’ll continue to fall too. The new show sugar rush is over, at least it’s demographics are huge.

  4. Everyone seems to be forgetting last year peoples favourites returned to Masterchef hence the appeal. Honestly i’m done with cooking shows. I’ve seen enough. Its fatigue for me but in saying this i’m sure it will build over the season like it usually does. I didn’t watch anything on local tv last night. Streaming services for me.

  5. I watched MasterChef last night on TenPlay and Lego Masters this morning on 9Now. Both shows gave me goosebumps with their casting, storytelling and wow factor in what their contestants were creating. Count me in for every episode!

  6. While I love Masterchef and have been watching it since season two last nights premier was a bit long ! It went from 7.30 past 9pm. Hope tonight’s episode isn’t as long .

  7. I have no real idea what the SBS Food Porn channel usually rates but the ‘Cook Up’ was constantly promoted on the other SBS channels and yet it gets such a low prime time figure-hardly seems worth the effort.

      1. Wasn’t expecting anything-food, horse racing and home shopping channels are all deleted on my HDD recorder/TV but you did provide the figure, and as I said, it was heavily advertised on SBS channels that I do see.

  8. Absolutely loved MC and was a bit astounded that it was good as it was. After last season, I thought they might struggle to top that, but on last nights ep they’ve done a cracking job.

    1. Agree about the length, 2 hours of “auditions” is too much for night 1. I got a bit bored after an hour, but I usually do before things head to the MC kitchen proper each season.

  9. If you take the previous show then look at the increase made by the following show Masterchef increase viewers by 29% over Lego Masters 10%. Masterchef still has some pulling power.

      1. Last year, MasterChef started strong with the curiosity of the new judges then had a slow burn and finished strong. I’m confident it’ll do the same again as the season hits full stride and other shows drop off or swap out.

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