Seven lights torch with 100 Days until Olympics
2 HD channels & 43 streaming channels across Seven / 7Plus for a rescheduled Tokyo 2020.
With just 100 days from the Olympics in Tokyo, Seven West Media has announced coverage across 2 x HD Channels, and 43 streaming channels -available in multiple languages.
Tokyo 2020, delayed by one year due to the pandemic, comes with just a 1 hour time difference to AEST meaning events will be seen from Sunrise to evening.
Johnna Griggs & Luke Darcy anchor Mornings coverage with Hamish McLachlan & Abbey Gelmi in primetime (expected to be from Melbourne studio). Mel McLaughlin, Mark Beretta, Jason Richardson and Nathan Templeton will be in Tokyo. Late nights will be Tokyo Shinya co-hosted by Andy Maher & Lisa Sthalekar.
Amongst the commentators are Bruce McAvaney, Giaan Rooney Anna Meares, Andrew Gaze, Tamsyn Manou, Russell Mark, Nick Green, Candice Warner, Greg Clark & Kerri Pottharst.
Seven News & Sunrise are the only Australian cameras allowed in venues and with permanent cameras inside the Olympic Village. There will also be live sites around Australia including at live sites at Circular Quay, Federation Square, Southbank in Brisbane, plus Perth & Adelaide.
7Plus will offer advertisers 8m registered users, and Seven is conducting a Favourite Ad competition for clients with a viewer to win a 5 star Aussie holiday.
4 million tickets have been sold to Japanese public although it isn’t yet clear how many will be admitted into Olympic venues.
Seven’s Chief Digital Officer, Gereurd Roberts, said: “With Seven having the exclusive rights to Tokyo 2020, we’ve been able to deliver not only the world’s biggest sporting event, but the biggest digital event in Australian history. We are predicting more than eight million registered users will flood the platform, delivering an incredible wealth of data across name, age, gender, postcode and more to offer our advertising partners.
“But it’s not just the scale of our digital offering that’s made Tokyo 2020 so exciting. We’ve entirely evolved the 7plus platform, in a program we call Experience Evolution, using the Games as a springboard to deliver a market-leading digital experience for the rest of our programming across the year and beyond. All the features built for the Olympic Games Tokyo 2020 will also be used in business-as-usual VOD and Live experiences, setting the bar for BVOD streaming in Australia.”
Following the Games Seven will launch The Voice, Australia’s Got Talent, SAS Australia and Big Brother VIP -plus finals for AFL and the Spring Carnival Racing.
Seven will also screen the Paralympics and in February 2022 the Winter Olympics leading into the return of Australian Idol.
For the first time in Australian Olympics history, there will be one destination to watch every medal, every record and every inspiring moment from the Games. Seven will deliver its exclusive experience across 43 channels and two simulcasts, including 36 channels curated by Seven, six pre-created channels direct from Tokyo and one existing Olympic channel. Together this provides the most live streams ever hosted by an Australian broadcaster.
Extending across Seven’s entire digital ecosystem including 7plus, 7NEWS. com.au and The West Australian, over one billion minutes will be streamed across the 17-day period, with four modes of viewing: live, full replay, Olympic minis (compressed replays) and short form highlights. The broadcast will feature a consistent experience across 20 different platforms allowing Australians to stream across any device of their choosing, and live EPG integration to ensure they never miss a moment.
Olympic Games Tokyo 2020 23 July-8 August on Seven.
Paralympic Games 24 August-5 September