Paying Attention draws more younger viewers than Love Island
The combo of The Block & Love Island still delivers Nine a winning night.
Nine maintains that Love Island‘s target audience is at 9Now rather than the linear broadcast, which is probably just as well given it debuted third in its slot at 311,000, down on its 2019 launch of 456,000.
There were also more younger viewers watching Have You Been Paying Attention? which led the slot at double the numbers, 697,000 in total metro viewers. It also trailed a controversial Four Corners (602,000) and Media Watch (504,000).
However the combo of Love Island with The Block nevertheless delivered Nine a winning night.
The Block topped entertainment stakes at 835,000 ahead of Celebrity MasterChef (601,000), SAS Australia (585,000), 7:30 (558,000) and Australian Story (503,000).
Nine network won Monday with 28.5% then Seven 25.7%, 10 21.2%, ABC 17.6% and SBS 7.0%.
Nine News was best for Nine at 997,000 / 996,000. A Current Affair drew 709,000 then Hot Seat (486,000 / 296,000).
Seven News was #1 at (1.08m / 1.02m) for Seven. Home & Away drew 589,000 then The Chase (560,000 / 334,000). Movie: Deadpool 2 was 236,000.
The Project pulled 483,000 / 273,000 for 10. 10 News First was 336,000 / 210,000. Just for Laughs Uncut was 221,000.
ABC News won its slot at 743,000 for ABC. China Tonight (207,000) and The Drum (188,000) followed.
On SBS it was SBS World News (173,000 / 136,000), 24 Hours in Emergency (114,000), Ten Mistakes (111,000) and Saved by a Stranger (86,000).
7TWO’s Doc Martin had a rare lead multichannels at 144,000.
News Breakfast: 125,000 / 87,000
In Total TV lifts last Monday were:
SAS Australia: 1.13m
Have You Been Paying Attention?: 1.08m
The Block: 1.65m
Four Corners: 1.05m
OzTAM Overnights: Monday 11 October 2021