Viewers swarm to Celebrity Gogglebox

A Foxtel / 10 special proves very popular with viewers possibly paving the way for more. Sunrise leads flood coverage in breakfast TV.

Celebrity Gogglebox was the top entertainment show on Thursday at 571,000 metro viewers (it had also been the top drawcard on Pay TV on Wednesday).

That was well in front of Australia Behind Bars (324,000), Q+A (307,000), The Royals: Keeping the Crown (171,000) and Showtrial (160,000 / 127,000).

Earlier an extended Home & Away was 546,000 / 440,000 then 7:30 (494,000), RBT (438,000), Foreign Correspondent (423,000) and First Dates (374,000).

Breakfast television continued to do broadcast extended footage of flood affected areas:

Sunrise: 332,000 / 198,000
Today: 253,000 / 192,000
News Breakfast: 123,000 / 98,000

Nine network won Thursday with 26.4% then Seven 25.2%, 10 20.3%, ABC 19.0% and SBS 9.1%.

Nine News was 938,000 / 899,000 then A Current Affair (646,000) and Hot Seat (417,000 / 294,000). A+E After Dark was 190,000.

Seven News was #1 at 955,000 / 913,000. The Chase drew 522,000 / 350,000.

The Project pulled 334,000 / 219,000 for 10. 10 News First was 368,000 / 216,000. A repeat of Would I Lie to You? was 211,000.

ABC News won its slot at 649,000.  The Drum (150,000) and One Plus One (137,000) followed.

On SBS it was SBS World News (176,000 / 124,000),  Scenic Coastal Walks with Kate Humble (159,000), Britain’s Most Expensive Houses (95,000) and Mastermind (76,000).

Bluey led multichannels at 153,000.

Total TV numbers for last Thursday were:

The Long Call: 421,000
Showtrial: 431,000
Home & Away: 1.02m
Australia Behind Bars: 753,000
Foreign Correspondent: 551,000

OzTAM Overnights: Thursday 3 March 2022.

13 Responses

  1. Was great to see Celeb gogglebox, a good bit of fun seeing them at home in their own environments, agree another round to close out the season would be good. I haven’t watched regular gogglebox for a while but this might just have pulled me back in.

          1. There’s a time factor for some ads and promotions-seeing them nearly a week later isn’t effective and if it really didn’t matter, 7 wouldn’t bother showing it for 2.5 hours in primetime to poor figures and then repeating it again late night.

          2. You’ve watched BVOD yes? The ads are up to date there. If you watch McLeod’s Daughters they aren’t playing ads or promos from 1994. Anyway, let’s move on, agreed the Overnights were poor.

  2. Loved the celebrity version, maybe they should do another one off at the conclusion of the new upcoming season. Bob Irwin was good, along with Tim and Anthony.

  3. I watched this program for a while and found that the episode where normal people on recent google box were far more entertaining then this lot. Please don’t repeat it again go back to the original ones.

      1. Gogglebox with the non celebrities is definitely better…can’t beat Lee and Keith. However, the Celeb version was better than I expected.

Leave a Reply