An update on Network 10 programming posts
If it's not a premium show on the network, don't expect any forthcoming detail...
- Published by David Knox
- on
- Filed under Programming
If you’ve noticed less posts on 10 shows of late you’re right…
10 has not sent weekly highlights to media since early February.
While Publicity is still sending alerts around key titles such as I’m a Celebrity Get Me Out of Here, MasterChef Australia, Australian Survivor and the Grand Prix -that’s about it.
This means I can’t bring you posts for shows such as Ready Steady Cook, Neighbours, and international titles such as The Graham Norton Show, FBI, Doghouse, Emergency etc.
It’s not ideal. I’ve spent years pointing out guests and storyline curiosities to readers that would often go unnoted in an EPG.
This comes at a time when the network underwent redundancies from Paramount Global.
10 sources suggest only limited press were using those synopses and they hope to rethink their distribution soon.
There are still alerts and monthly highlights sent for Paramount+ shows.
8 Responses
They really need to merge with either Seven or Nine. Should have done it the last time they went under just before Paramount took over. This country is not big enough for 3 networks anymore, even more-so now with streaming services.
I think this quote signals the clue: “There are still alerts and monthly highlights sent for Paramount+ shows”
If people aren’t paying for it, then we won’t promote it.
It is a shame that 10 has been left to languish
Thanks to you we have found out about programmes we would not have considered,so keep up the excellent work.
I’m surprised the Project wasn’t mentioned on your list….probably the last port of call remaining for any act to plug something on Aussie TV that isn’t Breakfast viewing.
I would have thought that a network with a shrinking market share would increase their PR, not reduce it. PR is a very inexpensive form of advertising/promotion, with the potential of high reach!
Sadly, this decision appears to be a sign of the times at 10…. which is not good at all!
Look at their ratings. What was provided isn’t missed. Ten is largely irrelevant.
I’d have though 10 more than anyone would realise the importance of their second tier shows considering their flagship 7.30 shows usually come out third best in the ratings.
This must be very frustrating for you David