Nine appoints Director of Sales, Sydney.
Jo Barton promoted to role leading Nine’s Sydney sales team, across Total TV, Total Audio and Total Publishing platforms.
- Published by David Knox
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Nine has appointed Jo Barton as Director of Sales – Sydney, succeeding Nikki Rooke, who replaced the departing Richard Hunwick.
She will lead Nine’s Sydney sales team, overseeing Total TV, Total Audio and Total Publishing platforms.
Currently Group Business Director, she has been at Nine since 2016 and has previously worked with some of the world’s largest media businesses including BBC Worldwide, EMAP UK and Australia; ACP and Bauer Magazines and News Corp Australia.
Michael Stephenson, Nine’s Chief Sales Officer said: “Given our unique set of market leading assets, all of our teams must be cross platform athletes, experts in helping our partners connect with their audiences across our platforms. Jo has a proven track record in helping Australia’s largest brands to use our assets to deliver real business outcomes.
“With her TV, radio, publishing and digital experience she’s ready to lead the largest sales team in the country. I’m proud that once again we are able to promote from within, testament to our ongoing commitment to improving the capability of our entire team.
“I am really looking forward to implementing the Nine sales strategy across the Sydney market, working closely with our team and our partners to create integrated cross platform solutions which deliver real business outcomes,” she said.
“It’s a massive year for Nine, and I am privileged to lead such a passionate, professional and driven team.”