Week 45 saw Seven launch its new digital channel, and the Melbourne Cup delivering it their biggest audience all year. And there were celebrations in Community Television.
With the passing of Don Lane, Nine's audience again sent a message that it loves variety television, while Seven's announcement of 7TWO saw it lose another week to Nine/GO!
The 2008 ratings year is ending its weeks as they began, with a closer finish between the two top networks. But one is warehousing some of its shows knowing it has the year already sewn up.
If television were a horse race bookmakers would be losing a lot of money as Seven stays ahead of the pack again last week. At least the winning post is in sight.
The week was dominated by stories about current affairs and finance with CEOs and former network talent all having something to say. Meanwhile, Seven won again.