Seven drops the ball on Thursday
Compared to the rest of the week Thursday was a relatively soft night all round, but an alarming one for Seven.
The Seven Network lost significant ground on an important week last night after a number of shows failed to adequately tackle the opposition.
Compared to the rest of the week it was a relatively soft night all round. That allowed the season premiere of Sea Patrol to become the top show of the night with 1.23m viewers. Aussie drama gets another tick this week.
It bettered Law and Order: SVU on 860,000, and Cougar Town / How I Met Your Mother (708,000 / 704,000).
Of concern to Seven would be the figures for The Matty Johns Show / The Bounce with a combined 754,000. The NRL edition was 249,000 in Sydney while the AFL version was 214,000 in Melbourne. Both were down on last week’s numbers while Nine’s Footy Show‘s total again beat them in a later slot.
Both were defeated by The Biggest Loser (1.08m), Getaway (1.03m), and The 7:30 Report (938,000) with its Barack Obama interview.
A Seven spokesperson says of The Bounce, “We are thrilled with the way the team and the show is coming together.”
“You need to remember this is only the fourth show … and all programs need time to bed in,” they tell the Herald Sun.
“We are confident the audience will find the show.”
FlashForward‘s return stood at 514,00 and 346,000 for its two episodes from 9:30pm.
Meanwhile The 7PM Project continues to show optimism since the end of Daylight Saving netting 800,000.
The other big news of the night were the numbers that flocked to GO! with The Big Bang Theory nabbing 385,000 for its first episode. GO! again pulled a 5.2% share, beating both SBS channels.
So far this week Nine has a share of 32.7% to Seven’s 29.1% with TEN on 19.2%.