Another Nine promo gets it so wrong
A Channel Nine Melbourne promo for The Block is rife with dated footage of the city -and even a shot of Sydney.
- Published by David Knox
- on
- Filed under News
Channel Nine promos have come in for a bit of slap lately but it’s hard not to admonish them when they are as clumsy as their latest promo for the “Made in Melbourne” season of The Block.
The footage is so old it must have been put together by someone from another city.
Amongst some of the telltale errors in this clip are:
– green and gold trams. That design went out when the tram network was privatised in 1998.
– the Eureka tower still under construction. It was completed in 2006.
– Annie playing at the Regent Theatre. That was 2001.
– another Yarra shot without any Eureka Tower, nor Freshwater Place, completed in 2005.
– a shot of the MCG with an old stand that was demolished ahead of the 2006 Commonwealth Games.
But the biggest most gob-smacking error of them all?
A shot of Sydney.
At 7 seconds into this “Melbourne” promo is a skyline of Sydney, taken from Darling Harbour.
Seriously guys, are you actually getting paid for this?
[youtube]http://www.youtube.com/watch?v=GoYWwyJsiEk[/youtube]
Share
- Tagged with Commonwealth Games, The Block
62 Responses
The MCG might of been outdated, but at least we know it wasn’t Sydneys stadium as it was full of people.
I noticed most of those errors the first time I saw the promo. Stupid Nine, promoting it so heavily as being a Melbourne tv show with blatantly out-of-date shots of the city, and a clearly non-Melbourne skyline… terrible.
So pathetic and disrespectful to Melbournians and viewers in general.
Gobsmacked is an understatement.
Heads wont roll as usual. Sloppy seconds is all they can manage. Poor Nine – they used to have some pride.
Well, at least it looks like an original idea…
Oh dear… You can clearly see Sydney Tower all lit up! They probably thought it’s not the Opera House or Harbour Bridge, it’s at night nobody can tell the difference.
Bahahaha…Ah well – that makes the ad about the same vintage as The Block – outdated, poorly thought out crap.
And do Melburnians really want such parochial rubbish, anyway? Boycott the Block.
Nice job Nine. The bigger question though is why do Melbournians go in for this parochial silliness? It’s just mystifying.
And don’t forget the hokey ‘Made in Melbourne’ tags only screened in Melbourne, nowhere else. No doubt these promos were not made in Melbourne!
Paid extremely well in fact! It also raises the question…what does ‘made’ mean. It is being shot in Melbourne, but everything else is happening in Sydney. Where does a show like this really get made?
While The Block is “coming soon” on 9 promos, NBN Newcastle’s promos for the same show announce it starts on June 20
haha wat a joke good work channel 9
@David: You don’t know – things not going that well at Nine – they may not be!
I guess Ch9 has no problem being “Still the 2” ..not the 1 as they used to Brag about years ago in their “Still the 1” campaign!
Clearly the ones who did it are from Sydney and have prob never been here.
Lol. Great research, awful ad. I think you could become the next Jonathan Holmes!
they must be outsourcing post production to india now.
just reeks of a rush job… and having no actual footage of the show.
I’m not sure what they are trying to acheive with the Made in Melbourne stuff… if the show is crap, why does it matter where it’s made…
That’s hilarious.
The news team has plenty of footage of Melbourne so I’m not sure why they are using old stuff.
What a joke! A 5 year old could have done better.
And they wonder why people are not watching!
All the promos just look so tacky. For such a big investment u’d think they’d go to a bit of effort. If this was 7 or ten the promo would be world class.
LOL so it’s pretty obvious the promos weren’t ‘made in Melbourne! Yes the trams look particularly out of date. Amateur hour continues at Nine!
Good call David. Obviously the budget didn’t stretch to new footage.
Subliminal Sydney message is interesting! Guess they can’t really leave!