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New marketing approach for Conspiracy 365

Family Movie Channel's local drama series Conspiracy 365 adopts some new platforms from next week.

Family Movie Channel’s local drama series Conspiracy 365 adopts some new platforms from next week.

It was always going to be a challenge screening a drama series with just one episode per month.

Non-Foxtel subscribers will be able to see the first episode on YouTube for a limited time, on June 24 at 7pm for just 365 hours.

Episodes will also be made available on BigPond Movies and on iTunes Australia.

Meanwhile a marathon of January – June episodes airs from 1-6 July at 7pm on FMC, with the “July” episode premiering on Saturday 7 July at 7pm.

With the series already enjoying success on Subscription TV, Movie Network Channels is now making the action-packed series available for fans to download to own via iTunes Australia and rent on demand via BigPond Movies. The premiere “January” episode will also be available for a limited period via Movie Network Channel’s YouTube Channel.

Foxtel subscribers can catch-up on the show with Conspiracy 365 Unleashed – a marathon of the first six episodes airing from 1-6 July at 7pm on FMC-Australia’s favourite Family Movie Channel. The marathon will culminate with the premiere of the “July” episode on Saturday 7 July at 7pm on FMC.

Conspiracy 365 episodes will be offered on BigPond Movies at 8pm on the same day immediately after airing on FMC, and on iTunes Australia the next day.

For those who aren’t already hooked on the series, Conspiracy 365: January will be available for free on the Conspiracy 365 YouTube channel (www.youtube.com/conspiracy365), but only for 365 hours from 7pm on 24 June!

Conspiracy 365 Unleashedmarks an extension of the show’s highly innovative and already thriving multi-platform initiatives, where fans are able to view exclusive video segments and discover more of the story across the Conspiracy 365 website, YouTube Channel, Facebook page, iPhone, iPad and iTouch apps.

Based on the bestselling novels by Gabrielle Lord, which have now clocked up over 1 million sales, Conspiracy 365 is the story of a year in the life of teenager Cal Ormond (Harrison Gilbertson), who is forced to go on the run and become a fugitive as he searches for the truth behind a deadly family secret. The series features Australian actors Harrison Gilbertson, Taylor Glockner, Marny Kennedy, Rob Carlton, Julia Zemiro and Kate Kendall.

Fans can check out all things Conspiracy 365 Unleashed on its dedicated website www.conspiracy365.tv/unleashed

2 Responses

  1. Yeah that’s the problem with something like this, it’s an interesting concept, but it just doesn’t work from a viewer’s perspective. A month is just too large a gap to allow one to follow a story cohesively.

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