Former TEN Melbourne programmer appointed to SBS

TEN's former Melbourne programmer Peter Andrews becomes the new Head of Network Programming at SBS.

peter andrewsTEN’s former Melbourne programmer Peter Andrews has been appointed as Head of Network Programming at SBS.

He replaces Jane Roscoe who relocated to the UK as SBS Head of International Content in January.

Andrews departed TEN late last year and has 18 years’ experience in television programming including TEN and Seven.

He had 10 years with TEN as Network Program Manager in Sydney and then Melbourne, in acquisition and strategic direction of programs including Big Brother, Offspring, Secret Life of Us, Masterchef Australia, and Dexter. He was instrumental in the development and programming of ELEVEN and also led the team that re-engineered ONE.

Prior to TEN, he worked for Seven from 1995 to 2002, as Sydney Program Manager, and Deputy Program Manager, responsible for local Programming operations and promotions.

SBS Director of Television & Online Content Tony Iffland said: “Peter brings extensive skills and expertise in programing to SBS and has built excellent relationships with the major studios at both a domestic and international level. He has a great passion for storytelling and is a perfect fit for SBS as we continue to build our reputation for content that provokes, inspires, surprises and delights our audiences across the platforms they are choosing to use.”

Andrews added: “The chance to lead the SBS Programming team is a rare opportunity in broadcast television. I am so passionate about SBS’s vision and delighted to be joining a team committed to delivering its audiences meaningful and innovative programs informed by its unique Charter and purpose.”

Andrews will be responsible for Programming strategies for SBS ONE and SBS 2, and will start in August.

4 Responses

  1. Really pleased to see a local exec appointed to this role. Too many mid-level exes and EPs parachuting in from the UK (and NZ) while many people here are more than ready to step up and gain valuable broadcaster experience.

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