My Kitchen Rules the ratings with best-ever launch
A three-way Reality TV battle went one way last night, as Seven crushed the competition at 7:30.
- Published by David Knox
- on
- Filed under News
We’re still two weeks away from the start of official ratings, but Seven’s My Kitchen Rules has just thrown down the gauntlet with its best ever premiere with a whopping 1.67m viewers last night.
Seven dominated a three-way Reality tussle with The Block (1.14m) and The Biggest Loser (560,000). So competitive was the timeslot that Nine trimmed A Current Affair to have The Block launch at 7:29pm, while Seven had a ticking clock watermark throughout its soap -looks like Programmers are back from holidays.
Seven Programmer Angus Ross is elated with the numbers.
“This result has exceeded our expectations. The show is beautifully produced, Brad and his team have excelled again,” he told TV Tonight.
“MKR is our own format and our philosophy to keep developing the story content, is working very well.”
In the one-hour news dance Nine won the first half hour (1.33m) but Seven took out the second (1.25m) and Home and Away‘s return was strong at 1.22m. Hot Seat (752,000) thumped Simon Reeve’s debut on Million Dollar Minute (492,000).
It wasn’t the only good news for Seven, either. Sunrise‘s cruise liner broadcast averaged 338,000 and pushed Today all the way down to 200,000. ABC News Breakfast‘s new-look set netted 72,000 / 48,000 and Wake Up was 22,000. But it should be noted public holidays and events send figures into all kinds of flurry.
You can check out Sunrise‘s own tribute to The Love Boat here.
Seven won the summer ratings night.
Full ratings reports resume with the official OzTAM survey.
32 Responses
What is the bet Nine will move their reality programming back to a 7pm start. They either bump ACA to GEM or do the right thing and dump ACA altogether! Can’t see Nine dumping their 1 hour news,
Whats the idea with asking viewers to score dishes on fango? We can’t taste them!
Began watching MKR but tuned out after 25 mins. The same catch phrases e.g. ‘It could be a disaster’ bored me. We were worried about being glued to the TV every night for 3 months & found a quick reason to tune out with the long drawn out segments. With the episode going to 9.10 was also a good reason to switch off.
We watched Sons Of Anarchy on DVD instead. No ads & grilling drama! I think I’m over reality TV.
I’m a fan of the block but geez it was underwhelming last night … I all looked a bit grey, grotty industrial Melbourne and too much 5D and crappy gopro in car. Where is the beauty of a capital city by the sea? The show must have new producers because its definitely not as funny and snappy as it used to be. Not slick and some clunky edits and boring story telling. Having said that, the kitchen show was so naff and the talent seemed coached to repeat unfunny producer statements. Visually lack lustre. Please bring back the cricket!
I liked the cheese themed dishes, that the couple didn’t bicker so the focus with them was on the food. I was not interested in the back chat between the couples and found the episode went far too long. I can forsee my interest only lasting till the home visits rounds end if that.
Not sure if the biggest loser has had enough of a refresh by doing a town. It feels kind of repetitive. Haven’t watched yesterdays ep yet so yet to see the impact of michelle’s role.
Im loving MKR back. Straight away you can tell the good teams and the bad teams. The couple last night remind me of Dan and Steph from last season. The friendly down to earth couple. The WA girls are going to annoy people and it was funny with the vic girls mimicking them.
Loving having Pete and Manu back and I cannot wait until tonight. I get the feeling the canberra couple could be a train wreck. But I hope im wrong.
Have the contestants been once again picked on their on camera persona, bitch, sook, arrogant etc etc etc and not for their cooking ability, if not post back and we will watch it, reason Masterchef UK is far superior than them all, cooking ability nothing else
I disagree about the bitchy teams. I thought most of them were endearing, except for the obvious two whose fall from their high horse should be interesting to watch.
Bloody brillinat start to the new season. Production values compared to the Block – well cheap chalk v gourmet cheese. Well done MKR – you guys know how to deliver a quality show.
Doesn’t Surprise me that MKR had that share after all it was advertised for the last couple of weeks as well as in the water marks of 7Two and 7Mate which Nine doesn’t which leads me to think that Channel Seven is Best on cross prompting from one Channel to another.
The Block needs a rest. I hope it gets destroyed in the ratings this year.
I didn’t watch any of those shows last night but it baffles me how viewers keep watching the same reality shows year after year.
I watched both. Love The Block, happy kyle & kara or whatever their names are got through. MKR also was great however a few contestants are going to be super annoying. “Awesome” andrew & emila really found annoying. The girls staging a war against the twins is annoying.. the twins weren’t having it so I hope they win. Other then that though good job on both shows. Now will watch Loser on repeat.
I understand Channel 10 plans to air a special Saturday morning edition of Wake Up immediately following the opening ceremony of Sochi.
I think wake up will improve during Sochi as people will tune in to see the overnight results.
@Hotgoat, ive seen the countdown clock used on 7two to let viewers know when the news on 7 begins and that was at least 4+ months ago so hardly a rip off idea.
I watched the block for the first ten miuntes before switching over to MKR for the rest of the night !
MKR was boring last night. Too many bitchy teams, it’s not going to be enjoyable. That ‘awesome’ guy is an attention seeker. Do MKR think the word ‘awesome’ is this years babe…!
Meant to add……stripped to 30 minutes at 7.00pm weeknights.
The TEN programmer you interviewed needs to stop sitting on her hands and move TBL to a stripped 30 minute Monday to Friday version from tomorrow.
This is the only way that TBL and Masterchef and any other reality from Ten can beat those on offer from Nine and Seven.
Was dragged out 30 mins too long! So many damned ads too, it will be an endurance test to last through the home cooking part of the show, after that I stop watching, it becomes just another Master chef type thing.
The ticking clock is a rip-off from channel 10, as they have been doing a 2-3 minute countdown on Bold and the Beautiful for the past 2 months.
The casting this year for MKR is just utterly horrendous. Annoying, too many bitches or just plain boring. It’s time they get some new archetypes rather than the same pairs every year. Some diversity would be nice as well.
Oh, and can they ditch the rhetoric?! If I have to hear the words “hero of the dish,” “our life on the plate,” and “honest cooking” one more time I’ll throw something at my television.
What a fantastic way to start the new season of MKR after the Australian Open.
Opportunity missed there David -“MKR demolishes The Block”
Just noting Seven ran TT in Perth with a 30 minute News bulletin.