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Another graph, another Seven win.

Seven has sent through another of its favourite graphs, in which it trumps the competition.

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Seven has sent through another of its favourite graphs, always good fun for a Friday.

This one only charts network shares Seven, Nine and TEN -and does not include SBS or ABC, meaning the lines would be different once those were added in.

It compares the first 17 weeks* of each ratings year between 2003, when Nine was in front, to 2015 where Seven is leading.

Seven is indicated in red at around 40% share, Nine in blue around 35% and TEN in yellow around 25%.

Perhaps most noticeable is TEN’s slump in 2013 and 2014 with marked improvement in 2015.

That said, Nine would probably come off better with a graph showing target demos, while TEN generally focusses on the 6pm – 10:30pm timezone to show its achievements.

* 6pm – midnight, excludes Easter.

8 Responses

  1. Why does any member of the public care about which network is “king”. If a show I want to watch is on 10 why would I watch 7? and vice versa. Generally though most shows that I like are on 10 even though I’m a long way out of there supposed demographic.

  2. Trying to understand who this graph is for?

    7 does not sell “total people” – they sell 25-54 and 18-49.

    So their sales departmemnt and advertisers ddon’t care about this graph.

    This graph is for Daily Telegraph readers.

  3. 2012 is really the first year of the slump for Ten and, despite improvement this year, they are still below that first bad year. The picture would be even more dire if actual numbers were used instead of shares of a steadily decreasing market.

  4. So this would mean if channel 7 have won all these weeks in the ratings, if there are only 40 weeks per year that the ratings count, all they need to win the rest of 2015 would be about 5 or 6 weeks to take the year once again.

  5. Certainly interesting to see the peeks and troughs. What do people think are the major factors for the sharp curves. The Voice on nine when their growth happened? And ten when Murdoch cut costs and gave up on afl rights?

  6. The daily ratings show that nowadays less people are watching free to air. So 7 can produce all the graphs they want but all its showing is a share of a smaller pie. If the commercial networks continue with poor programming, overreliance on reality and refuse to fast track the pie will keep getting smaller.

    1. Indeed, just like those in the industry were not aware that Packer was rigging the ratings for years when at the helm of 9. Whichever way you look at it, whilst 9 May be winning the news battle and some demos, 7 are the number 1 network in the country.

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