Brits unable to lift I’m a Celebrity for TEN

Ratings: Paul Burrell & Vicky Pattinson were no match for Married at First Sight & My Kitchen Rules.

The arrival of the Brits, Paul Burrell & Vicky Pattinson, has provided no lift for I’m a Celebrity Get Me Out of Here as it battles Nine & Seven.

Last night the show pulled 529,000 viewers, its lowest figure so far, while Married at First Sight outranked MKR on 1.06m and 1.03m viewers, respectively.

Burrell gave the first of his royal insights, including his views on whether Prince Harry was fathered by Prince Charles (yes) and detailed his first meeting with Her Majesty. But it wasn’t enough to contend against two titans elsewhere, and subsequently impacted Hughesy We Have a Problem slipping under 450,000.

Nine’s Date Night has debuted quite well with 529,000 in a 9pm timeslot, winning its slot outside of Winter Olympics. The demos were particularly good.

The Checkout was another caught in the Reality crossfire at 494,000, down slightly on last week’s 519,000. Insight returned to 217,000 for SBS.

Seven enjoyed another strong night thanks to MKR & Winter Olympics, whilst Seven News & The Chase won their slots.

Seven network won with 38.7% then Nine 25.9%, TEN 16.9%, ABC 13.0% and SBS 5.6%.

My Kitchen Rules (1.03m) led for Seven followed by Seven News (1.01m), Winter Olympics (914,000 / 403,000), Home and Away (677,000) and The Chase (577,000 / 400,000).

Married at First Sight was #1 for Nine on 1.06m then Nine News (908,000 / 882,000), A Current Affair (778,000), Date Night (529,000) and Hot Seat (456,000 / 278,000). One Night with My Ex was 229,000.

I’m a Celebrity Get Me Out of Here pulled 529,000 for TEN then The Project (482,000 / 303,000), Hughesy We Have a Problem (450,000) and TEN Eyewitness News (396,000). Family Feud was 272,000 and NCIS: LA was 181,000.

ABC News (650,000), 7:30 (538,000), The Checkout (494,000), Catalyst (364,000) and No More Boys and Girls (188,000) comprised ABC’s night. Think Tank was 150,000.

On SBS it was Insight (217,000), Dateline (201,000), Who Do You Think You Are? (156,000), State Secret: Inside North Korea (121,000) and SBS World News (117,000).

Winter Olympics again topped multichannels with 289,000.

Today Extra: 109,000 / 75,000
Studio 10: 80,000 / 65,000 / 55,000

OzTAM Overnights: Tuesday 13 February 2018.

34 Responses

  1. I enjoyed last year’s celebrity and this year’s I have found it harder to get into. Different personalties of celebrities I guess, last years seemed funnier. This year the episodes seem to be very long and having it on 5 times a week can be a bit much. Don’t get me wrong it is still enjoyable to watch but you can get too much of a good thing at times.

  2. I am celebrity just doesn’t have any real celebrities this season we are not boxing fans so the two bowers are of no interest ,I suspect that’s why the ratings are just ok as for the English man Burrell no milenial even knows who Burrell is .i am hooked on the checkout and catalyst this season great double great shows .

  3. Seal Team bombed Sun night. LAO SVU Monday night and NCIS LA last night. Tonight’s bombs will be Madam Secretary and Hawaii five O and tomorrow night Blue Bloods. CBS led dramas continue to fail on Ten but not sure if execs worry as they are all post 930pm

  4. The Checkout should have 2 versions: the current slapstick, vaudeville and sit-com version and a more sensible presentation for viewers who can understand facts and figures.
    Using humour to emphasise a point is a useful technique but in small doses, please.

    1. I disagree. That is the Checkout. Changing its fabric would be baffling as it’s traded as what it is now since it’s inception… and it’s a whip smart, insanely entertaining factual show as a result.

    2. I agree. The worst part is, the humour they attempt is so often lame and even basic, that it really undercuts the factual element of the show. It’s been a problem with the show since the start, I just don’t find the humour sharp or witty enough to justify.

    3. The humour makes it imo. I prob wouldn’t watch it otherwise. I think it’s excellent and humour would help get its point across to a broader range of people, including those like myself who are pretty unsophisticated and would struggle sitting through a serious version of the show. ?

  5. Re: Date Night… “The demos were particularly good”

    Whether it’s 5 people or 500,000 people, I’d expect every viewer to be in that demographic range. Surely no-one over 50 would watch such a show. And I really really hope that no youngsters do either! Yes, I’m sure I’m naive on the latter one.

    1. I find it gobsmacking that a show with as much publicity as Celebrity still can only muster those ratings. To boost ratings, Ten spends money for journalists to go in the jungle and write favourable stories about the show. News feeds and website home pages are packed full of Celebrity content in the lead up to the show airing and almost daily during the season. And the show still can’t win a timeslot or move past third spot.

        1. To me MKR and MAFS are much worse and are as far from reality as you can get. Both rely on manufactured drama to get ratings. Don’t know what it says about the Australian public that these are our two most popular shows.

      1. Think of the poor News Limited “journalist” who hover up lines from this show and regurgitate them as news stories. Half the stories on the News.com website is now sourced from TV shows.

    1. It did play out better than 3 episodes back to back as there was relative continuity with the same characters appearing throughout, which often they don’t have consecutively over three daily episodes. The Lassiters explosion episode definitely felt like two episodes on the same night, but last night did have a better flow.

  6. I’m actually enjoying Vicki,( I didn’t know who she was before) she’s quite funny and just what the Jungle needs.

    The ratings seemed to have dropped when Mundine left the jungle and haven’t been the same since.

        1. With the Olympics on, most people are not paying much attention to the multi channels. Anything they replace them would probably rate only marginally better. Both those shows are only meant to act as filler whilst the Olympics are on.

    1. ACA convincingly wins every night either in first place or 2nd to ABC news with Home and Away and then Project mostly last.. so given ACA is doing really well there is nothing much to report.

      1. If l was Ten l would have an ACA equivalent at 7pm with Lisa Wilkinson. Use her talents and charm on her own show. Move the project back to 6.00pm and switch Fued to Eleven permanently.

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