MTV to revive TRL Australia

MTV is reviving music request show TRL Australia in 2019.

TRL Australia (Total Request Live) originally aired from 2004 to 2006 and hosts included Kyle Sandilands, Maz Compton, Jason Dundas, Nathan Sapsford and Lyndsey Rodriguez. The first season in 2004 was broadcast Live from Sydney Harbour aboard a floating television studio.

The US version had is roots in 1997 at MTV studios in Times Square before a Carson Daly hosted series in 1998. It ran until 2008 before a revival in 2017.

The returning series will incorporate live performances, entertainment news, celebrity interviews, music video premieres and more with platform-specific content across YouTube, Facebook, Instagram and Snapchat.

Simon Bates, Vice President and Head of MTV Asia Pacific said, “We want to create a place where music, celebrity, pop culture and superstar content creators collide, and TRL Australia can do that by having something fresh and exciting everywhere fans seek out entertainment. After the successful launch of MTV Unplugged in Melbourne last month, it’s obvious there is an appetite for more live music franchises to showcase Australian artists and connect them with their fans.”

“Music remains core to our vision for MTV around the globe,” said Bruce Gillmer, Global head of music and talent, Viacom and Co-brand head, MTV International. “We are amplifying music content and supporting incredible acts with global and local events, storytelling vehicles like The Ride, and by giving iconic MTV series a new, local flavor as you’re seeing with the launch of TRL Australia and the many local Unplugged specials we’ve taped around the world this year.”

MTV will introduce TRL at VidCon Australia in Melbourne this week by staging an interactive set for hopeful hosts and content creators.

Leave a Reply

You must be logged in to post a comment.