★★★★★ 0/5

Farmer, I’m a Celebrity eclipse Lego Masters.

Seven was tops in entertainment, although 10 reality show led in the demos on Tuesday.

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Three new reality shows went head to head last night at 7:30pm.

Farmer Wants a Wife led the pack at 551,000 metro viewers ahead of I’m a Celebrity Get Me Out of Here at 471,000 -but it was 10 that led in the demos, with Nick Cummins copping a nasty snake bite.

Nine’s Lego Masters: Grand Masters, which has traditionally outranked them all, had to settle for third place.

It surely makes for an interesting early battle in Easter non-ratings.

Seven Network won Tuesday with 30.0% then Nine 26.1%, ABC 18.4, 10 18.0% and SBS 7.4%.

OzTAM Overnights: Tuesday 11 April 2023

31 Responses

  1. It amazes me that Chris Brown is always referred to as ‘Dr’, I have two friends that are doctors and they refuse to be referred to as ‘Dr’ outside of the workplace. If they ever book anything that has the prefix ‘Dr’ as and option they will still choose ‘Mr’.
    I personally find it unprofessional for people to use the title of ‘Dr’ outside of their professional field… especially when it’s for the sake of TV, if they were doing a tv interview or show about something relating to their job then it would be acceptable.

  4. My take on Lego Masters numbers – the episodes are just too long and the show is too much about Hamish. There was an early series where they were given a Lego Bird and they had to use those bricks to make something different. It was a short segment but worked so well. Now the builds are just too big and complicated – bring it back to the simple ideas. And Hamish and his dress ups etc is really getting tired.

  5. We’re normally a Ch 10 reality household, but with the shuffled order of everything so far this year Lego Masters unfortunately has us switching off I’m a Celeb. The first 3 eps of LM have been the most amazing builds ever seen on the show. IAC has a great group of campmates now that KAK is gone, but I’m not finding myself interested in the challenges and commentary. I’m just catching up on individual clips on social media to keep up.

  6. Is it only me that sees Liz Ellis winning the South Africa’s most terrifying sheer edges challenge. But the ‘Honey Badger ‘ got the glory because he had a ‘cramp’! Come on! Liz was excellent in that challenge. $10 bucks Bianca’s Charity wins. I dare you David to post this 🙂

  7. I’m guessing Farmer Wants a Wife will be slated now to go up against Mafs to start next year ….
    Good way to stuff it up and lose viewers!!

    1. Probably not. They just need something competitive against MAFS, which Idol was. May not have won, but kept 7 in the game and generated buzz.

  8. I wouldn’t write Lego Masters off yet.
    I’m A Celebrity has to keep viewers interested and engaged and it can either confine to do that or depending on which celebs get eliminated.
    I’m A Celeb still riding the KAK exposure.

  9. Looks like Seven might be onto a winner with Farmer 2023. Interesting to see Celeb competitive with Lego for 2nd place. With Lego looking like it might be softer in 2023, certainly makes things interesting for Masterchef once it launches.

  10. The problem with Lego Masters is it is now like the Block – each season they make the builds bigger and more complicated then the previous season, putting it out of touch with normal people.

  12. The brutal run-time of these programs does nobody any favours. Even if you are a huge fan does night after night of two hours of the same show really create an engaged audience?

  14. Will be interesting to see if the order changes in the 7 day figures. Monday’s Lego Mastes episode was 115 minutes (with commercials). Both the US and NZ version are one hour long.

  15. My reaction was exactly the same as Julia’s in the photo when the Honey Badger was bitten by the snake. I’m A Celebrity is now so much more enjoyable to watch now. The first week was such a waste of time, money and efforts on all fronts.

      1. You do have a point David. The ‘KAK’ drama did create some interest for the show. Let’s hope that the current ‘pleasant’ camaraderie in the jungle can maintain the momentum of the show. At this stage, I am happy for any campmate to win.

        Previously, I knew nothing about Woody and Aesha but they are great in the jungle. Like them, I also thought that ‘noon’ was between dusk and dawn. That was hilarious!

  16. Lego Masters struggling and with that Nine have failed to capitalise on the huge head start to the year they got with MAFS. One positive is that it is still beating Farmer in younger viewers.

    Celeb on the other hand has held a decent chunk of the Survivor audience and is doing good business for Ten.

    Cameras will no doubt start rolling on a new season of Farmer in coming months, doubt same can be said for the woeful We Interrupt This Broadcast.

    1. I think viewers are getting tired of watching adults play with plastic blocks. I’ve never seen an episode of Lego Masters, don’t intend to watch it either.

      1. I am a regular Lego Masters viewer, but haven’t watched any of 2023 yet. Maybe viewers are sick of Hamish’s antics? I saw the promo with him in a mermaid costume and I thought…not sure if the hijinks are funny or entertaining anymore. But it’s also only day 2…

      2. I completely agree, I was sure a show where adults build stuff with lego would be a one season wonder, but here we are, what 5 years later? And, it’s its numbers are only just starting to soften.

    2. Nine will be pleased that Lego Masters is still doing okay with younger viewers. However, the executives have to wondering what has gone wrong with the once mega hit show.

      1. School holidays at the moment, so families with kids will still be watching Lego Masters.
        Older adults who had the nostaglia feeling from when it first aired, may just be ‘over it’ now. Also, streaming services have much more content nowadays, plus catch up tv, so viewing interests will inevitably change with that over time.

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