Some press seem to be getting a little fraught over the ‘revelation’ that Katy Perry was not Live to air on either The Voice nor Sunrise.
Perry jetted out from Sydney last night after pre-recording her Voice appearance around 5:15pm at Moore Park.
But guests pre-recording their performances is nothing new on either The Voice nor X Factor (or frankly a whole raft of talent shows over the years).
When you have A list talent you let them do their stuff and release them rather than sit around backstage while judges fret over newcomers. It also allows for elaborate staging to be accommodated without time limitations.
Back in 2012 Justin Bieber was recorded 2 days before an Australia’s Got Talent final. I’ve sat in many productions where judges and hosts all have to be present for these kinds of segments, hours before going Live.
Sunrise similarly pre-recorded all of Perry’s co-hosting segments on Saturday when her itinerary meant she could not appear Live this morning. She appeared on-air from 7:25am today in segments with wildlife and cooking with Manu Fieldel (she didn’t indicate which was scarier).
Seven openly invited Perry fans to Martin Place on Saturday and dropped its “Live” bug on the watermark after 7:25am today. There was a little smoke and mirrors with Sam Armytage earlier indicating Perry was ‘sleeping in’ but producer Michael Pell also clarified her recording via social media.
The Voice may have shown less attention to detail in not adjusting its “Live” bug for its broadcast last night, but it’s hardly reason to accuse the network of being “busted” as some are suggesting.
It’s called Production.