FOX Sports will launch a dedicated FOX Cricket channel with new sports shows as part of its six year deal with Cricket Australia.
The Subscription TV company has secured broadcast rights for every ball bowled in Australia from October 2018 – 2024, as the first major deal under the combined Foxtel and FOX Sports, owned by News Corp Australia (65%) & Telstra (35%).
The deal, rumoured to be worth $600m, includes:
- All men’s international Test matches and women’s internationals (simulcast with Seven)
- Men’s One-Day and Twenty20 internationals (exclusively)
- All Big Bash League matches (16 exclusively)
- 23 Women’s Big Bash League matches (simulcast with Seven)
- Prime Minister’s XI and the Governor-General’s XI matches along with 13 JLT One-Day Cup matches and the JLT Sheffield Shield Final (exclusively)
- Allan Border and Belinda Clark Medal (simulcast with Seven)
The new deal sees some events shift from Free to Air to Subscription TV, but screening uninterrupted and ad-free. FOX Sports has also secured digital rights, promising Live streaming matches.
Foxtel CEO Patrick Delany said, “Starting this summer, FOX Sports Australia will show every ball of every over bowled in Australia delivered with our trademark energy and creativity, on a dedicated new home, FOX Cricket. We will also welcome home the Big Bash League which we created and launched with Cricket Australia in 2011.
“In the same way we revolutionised coverage of the AFL and NRL, we will do the same for cricket. It will be like nothing fans have experienced before. We have the most passionate, creative and innovative teams who are raring to go. Standby for a revolution of energy, quality and commentary.“
Chairman of Foxtel and FOX Sports Siobhan McKenna said, “FOX Sports understands the immense responsibility that comes with being the broadcaster of Australian Test cricket and will take extraordinary care of this privilege. We know Australians love and respect cricket and so do we. No other sport has the special place in Australia’s heart like cricket does. We promise you reverence – and revolution. “
News Corp Australasia executive chairman Michael Miller said, “We are a company of storytellers and committed to telling them in the most engaging, creative and different ways across all News Corp platforms.
“Now is the time for the coverage of cricket to be reinvented and our investment is about telling the story of cricket in a different, new and special way with the quality, expert and contemporary commentary and programming that fans expect.
Cricket Australia CEO James Sutherland said, “We’re very excited about what the future holds with both FOX Sports and the Seven Network. This revolutionary deal will enable increased investment in grassroots cricket through our programs and further developing facilities.”
The FOX Sports / Seven deal jettisons Cricket Australia’s deal with Nine and TEN, both of which expressed disappointment and best wishes to their successors.