Renewed: I’m A Celebrity Get Me Out of Here
Exclusive: 10 vows "We will be doing it all again next year, bigger and better ….”
EXCLUSIVE: 10 has confirmed a renewal for I’m a Celebrity Get Me Out of Here after revamping its summer offering in the face of Sport heavyweights.
The ITV Studios Australia show launched with over a million viewers with a likeable 2019 cast in a shortened season and two hosts with chemistry that just gets better every season.
While numbers have dipped against reality juggernauts Married at First Sight & My Kitchen Rules, the revamp is part of a wider strategy for summer Entertainment and to promote new survey offerings Dancing with the Stars, Chris & Julia’s Sunday Night Takeaway and Changing Rooms.
A 10 spokesperson told TV Tonight, “This is a show that has shown growth in ratings, had two episodes over one million people and is performing very well in our under 50’s demographic. This creative, hardworking, fun loving and professional reality team along with Chris and Julia and a very engaging cast have brought us a really unique series of I’m A Celebrity.
“Those who know anything about TV understand how hard it is to produce a show like Celebrity and how well it is performing. It launched against 2 massive sporting weeks and outperformed the cricket on every clash and competed strongly with the Tennis, beating it 5 out of 9 nights! Since the reality big guns have started it has lost some overnight viewers as we expected but continues doing well in demo and exceptionally well on our digital services.
“We said last year we planned to redefine Summer viewing in order to better service our audiences and I’m a Celebrity was the first phase of that strategy and we consider it a success.
“We will be doing it all again next year, bigger and better ….”
The finale will air Sunday February 17 at 7:30pm.