Week 45 saw Seven launch its new digital channel, and the Melbourne Cup delivering it their biggest audience all year. And there were celebrations in Community Television.
With the passing of Don Lane, Nine's audience again sent a message that it loves variety television, while Seven's announcement of 7TWO saw it lose another week to Nine/GO!
Without any events or boosts from digital channels, Channel Seven won the ratings week -thanks largely to its factual slate underpinning consistent programming.
Week 40 was a particularly brutal fight in television with a string of big shows led by Hey Hey's reunion. By the time the bell rang, Nine had taken victory -by just 0.1%.
The afternoon AFL finale becomes the second biggest audience of the TV year, but denies TEN primetime glory. For the third week in a row, GO! helps Nine win the ratings week.
Renewed and emerging hits last week included Midsomer Murders, Money for Jam and a lift by the AFL. But Seven just scraped over the boundary line to win the week.
With a few notable exceptions, it seems we are still drawn to lighter fare including Packed to the Rafters, Spicks & Specks, Midsomer Murders, 2.5 Men and a Harry Potter flick.
